#7B1769#7B1769
#7B1769 is a dark, vivid pink. Relative luminance 0.058; OKLCH L 40.9% C 0.160 H 336.8°. Best body text is #FFFFFF at 9.68:1 contrast (WCAG AA passes).
Color values
| HEX | #7B1769 |
|---|---|
| RGB | rgb(123, 23, 105) |
| HSL | hsl(311, 68%, 29%) |
| HSV | hsv(311, 81%, 48%) |
| CMYK | cmyk(0%, 81.3%, 14.6%, 51.8%) |
| CIE-LAB | lab(29.02, 49.81, -23.11) |
| CIE-LCH | lch(29.02, 54.91, 335.11°) |
| OKLab | oklab(40.93% 0.1468 -0.063) |
| OKLCH | oklch(40.93% 0.16 336.8) |
| XYZ | xyz(11.0248, 5.8447, 13.9094) |
| Luminance | 0.0584 (WCAG relative) |
| Temperature | neutral |
| Family | pink |
Closest named colors
Darkish Purple
#751973
ΔE00 3.15
Rich Purple
#720058
ΔE00 3.81
Purple
#800080
ΔE00 5.10
Velvet
#750851
ΔE00 5.23
Grape Purple
#5D1451
ΔE00 6.40
Darkmagenta
#8B008B
ΔE00 6.51
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B1769 #177B29
analogous
#5B177B #7B1769 #7B1737
triadic
#7B1769 #697B17 #17697B
tetradic
#7B1769 #7B5B17 #177B29 #17377B
square
#7B1769 #7B5B17 #177B29 #17377B
split-complementary
#7B1769 #377B17 #177B5B
monochromatic
#1A0516 #470D3D #7B1769 #AF2195 #D933BB
Accessibility & contrast
On white
9.68
#7B1769 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.17
#7B1769 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B1769
9.68:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B1769 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B1769 | 1.00 | 9.68 | 2.17 | 9.68 |
| #FFFFFF | 9.68 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.17 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.68 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#1A3B6B
Deuteranopia (green-blind)
#3E4A67
Tritanopia (blue-blind)
#821E3F
Achromatopsia (no color)
#444444
Design tokens & code
CSS
--color: #7b1769; /* rgb */ color: rgb(123, 23, 105); /* oklch */ color: oklch(40.9% 0.160 336.8);
Tailwind
colors: {
custom: {
50: '#a56194',
500: '#7b1769',
950: '#000000',
},
}SCSS
$custom: #7b1769; $custom-light: #a56194; $custom-dark: #000000;
JSON
{
"hex": "#7b1769",
"rgb": {
"r": 123,
"g": 23,
"b": 105
},
"hsl": {
"h": 310.8,
"s": 68.493,
"l": 28.627
},
"oklch": {
"l": 0.40932,
"c": 0.15969,
"h": 336.8
},
"luminance": 0.05844
}Semantic roles & 50–950 ramp
primary
#7B1769
secondary
#3EB052
accent
#EB5C3C
background
#FAF6F9
surface
#F4EBF1
border
#CEC6CB
text
#10060D
muted
#7F7A7E