#7943AD#7943AD

#7943AD is a mid, vivid violet. Relative luminance 0.111; OKLCH L 49.9% C 0.165 H 304.6°. Best body text is #FFFFFF at 6.52:1 contrast (WCAG AA passes).

Color values

HEX	#7943AD
RGB	rgb(121, 67, 173)
HSL	hsl(271, 44%, 47%)
HSV	hsv(271, 61%, 68%)
CMYK	cmyk(30.1%, 61.3%, 0%, 32.2%)
CIE-LAB	lab(39.74, 43.82, -48.02)
CIE-LCH	lch(39.74, 65.01, 312.38°)
OKLab	oklab(49.93% 0.0936 -0.1358)
OKLCH	oklch(49.93% 0.165 304.6)
XYZ	xyz(17.4335, 11.0965, 40.7505)
Luminance	0.1110 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7943AD #77AD43

analogous

#4443AD #7943AD #AD43AC

triadic

#7943AD #AD7943 #43AD79

tetradic

#7943AD #AD4443 #77AD43 #43ACAD

square

#7943AD #AD4443 #77AD43 #43ACAD

split-complementary

#7943AD #ACAD43 #43AD44

monochromatic

#3B2155 #5A3281 #7943AD #9768C5 #B695D6

Accessibility & contrast

On white

6.52

#7943AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.22

#7943AD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7943AD

6.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7943AD	#FFFFFF	#000000	##FFFFFF
##7943AD	1.00	6.52	3.22	6.52
#FFFFFF	6.52	1.00	21.00	1.00
#000000	3.22	21.00	1.00	21.00
##FFFFFF	6.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#095CB0

Deuteranopia (green-blind)

#2A5EAB

Tritanopia (blue-blind)

#705972

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #7943ad;
/* rgb */ color: rgb(121, 67, 173);
/* oklch */ color: oklch(49.9% 0.165 304.6);

Tailwind

colors: {
  custom: {
    50: '#a37ac6',
    500: '#7943ad',
    950: '#000000',
  },
}

SCSS

$custom: #7943ad;
$custom-light: #a37ac6;
$custom-dark: #000000;

JSON

{
  "hex": "#7943ad",
  "rgb": {
    "r": 121,
    "g": 67,
    "b": 173
  },
  "hsl": {
    "h": 270.566,
    "s": 44.167,
    "l": 47.059
  },
  "oklch": {
    "l": 0.49934,
    "c": 0.16498,
    "h": 304.6
  },
  "luminance": 0.11096
}

Semantic roles & 50–950 ramp

primary

#7943AD

secondary

#A5C18A

accent

#D45493

background

#FAF7FC

surface

#F4EEF8

border

#CEC9D1

text

#0F0913

muted

#7F7B82

Preview Lab

Preview with #7943AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →