#78311C#78311C

#78311C is a dark, moderate red. Relative luminance 0.063; OKLCH L 40.9% C 0.105 H 37.1°. Best body text is #FFFFFF at 9.31:1 contrast (WCAG AA passes).

Color values

HEX	#78311C
RGB	rgb(120, 49, 28)
HSL	hsl(14, 62%, 29%)
HSV	hsv(14, 77%, 47%)
CMYK	cmyk(0%, 59.2%, 76.7%, 52.9%)
CIE-LAB	lab(30.10, 29.67, 28.22)
CIE-LCH	lch(30.10, 40.95, 43.56°)
OKLab	oklab(40.86% 0.0838 0.0633)
OKLCH	oklch(40.86% 0.105 37.1)
XYZ	xyz(9.0546, 6.2747, 1.8327)
Luminance	0.0627 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#78311C #1C6378

analogous

#781C35 #78311C #785F1C

triadic

#78311C #1C7831 #311C78

tetradic

#78311C #35781C #1C6378 #5F1C78

square

#78311C #35781C #1C6378 #5F1C78

split-complementary

#78311C #1C785F #1C3578

monochromatic

#190A06 #461D10 #78311C #AA4528 #D25F3D

Accessibility & contrast

On white

9.31

#78311C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.25

#78311C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #78311C

9.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##78311C	#FFFFFF	#000000	##FFFFFF
##78311C	1.00	9.31	2.25	9.31
#FFFFFF	9.31	1.00	21.00	1.00
#000000	2.25	21.00	1.00	21.00
##FFFFFF	9.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#443D19

Deuteranopia (green-blind)

#564D1A

Tritanopia (blue-blind)

#84212C

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #78311c;
/* rgb */ color: rgb(120, 49, 28);
/* oklch */ color: oklch(40.9% 0.105 37.1);

Tailwind

colors: {
  custom: {
    50: '#a56b59',
    500: '#78311c',
    950: '#000000',
  },
}

SCSS

$custom: #78311c;
$custom-light: #a56b59;
$custom-dark: #000000;

JSON

{
  "hex": "#78311c",
  "rgb": {
    "r": 120,
    "g": 49,
    "b": 28
  },
  "hsl": {
    "h": 13.696,
    "s": 62.162,
    "l": 29.02
  },
  "oklch": {
    "l": 0.40858,
    "c": 0.10506,
    "h": 37.1
  },
  "luminance": 0.06274
}

Semantic roles & 50–950 ramp

primary

#78311C

secondary

#4494AC

accent

#C0E543

background

#FAF6F5

surface

#F4EBE9

border

#CEC6C5

text

#100703

muted

#7F7A78

Preview Lab

Preview with #78311C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →