#781FAD#781FAD
#781FAD is a mid, highly saturated violet. Relative luminance 0.080; OKLCH L 45.8% C 0.208 H 308.3°. Best body text is #FFFFFF at 8.08:1 contrast (WCAG AA passes).
Color values
| HEX | #781FAD |
|---|---|
| RGB | rgb(120, 31, 173) |
| HSL | hsl(278, 70%, 40%) |
| HSV | hsv(278, 82%, 68%) |
| CMYK | cmyk(30.6%, 82.1%, 0%, 32.2%) |
| CIE-LAB | lab(33.96, 59.43, -57.38) |
| CIE-LCH | lch(33.96, 82.61, 316.01°) |
| OKLab | oklab(45.79% 0.1287 -0.1632) |
| OKLCH | oklch(45.79% 0.208 308.3) |
| XYZ | xyz(15.7770, 7.9904, 40.2382) |
| Luminance | 0.0799 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 3.30
Rebeccapurple
#663399
ΔE00 4.93
Darkviolet
#9400D3
ΔE00 6.28
Purple Blue
#5D21D0
ΔE00 6.75
Violet Blue
#510AC9
ΔE00 7.67
Darkmagenta
#8B008B
ΔE00 7.80
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781FAD #54AD1F
analogous
#311FAD #781FAD #AD1F9B
triadic
#781FAD #AD781F #1FAD78
tetradic
#781FAD #AD311F #54AD1F #1F9BAD
square
#781FAD #AD311F #54AD1F #1F9BAD
split-complementary
#781FAD #9BAD1F #1FAD31
monochromatic
#300C45 #541679 #781FAD #9A2FDA #B363E3
Accessibility & contrast
On white
8.08
#781FAD on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.60
#781FAD on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781FAD
8.08:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781FAD | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781FAD | 1.00 | 8.08 | 2.60 | 8.08 |
| #FFFFFF | 8.08 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.60 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.08 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004DB1
Deuteranopia (green-blind)
#0051AA
Tritanopia (blue-blind)
#6F4568
Achromatopsia (no color)
#505050
Design tokens & code
CSS
--color: #781fad; /* rgb */ color: rgb(120, 31, 173); /* oklch */ color: oklch(45.8% 0.208 308.3);
Tailwind
colors: {
custom: {
50: '#a567c6',
500: '#781fad',
950: '#000000',
},
}SCSS
$custom: #781fad; $custom-light: #a567c6; $custom-dark: #000000;
JSON
{
"hex": "#781fad",
"rgb": {
"r": 120,
"g": 31,
"b": 173
},
"hsl": {
"h": 277.606,
"s": 69.608,
"l": 40
},
"oklch": {
"l": 0.45786,
"c": 0.20784,
"h": 308.3
},
"luminance": 0.0799
}Semantic roles & 50–950 ramp
primary
#781FAD
secondary
#87C860
accent
#EC3B7D
background
#FAF6FC
surface
#F4EBF8
border
#CEC6D1
text
#100713
muted
#7F7A82