#781D41#781D41
#781D41 is a dark, vivid pink. Relative luminance 0.053; OKLCH L 39.1% C 0.128 H 1.2°. Best body text is #FFFFFF at 10.24:1 contrast (WCAG AA passes).
Color values
| HEX | #781D41 |
|---|---|
| RGB | rgb(120, 29, 65) |
| HSL | hsl(336, 61%, 29%) |
| HSV | hsv(336, 76%, 47%) |
| CMYK | cmyk(0%, 75.8%, 45.8%, 52.9%) |
| CIE-LAB | lab(27.45, 41.80, 0.83) |
| CIE-LCH | lch(27.45, 41.80, 1.14°) |
| OKLab | oklab(39.13% 0.1281 0.0026) |
| OKLCH | oklch(39.13% 0.128 1.2) |
| XYZ | xyz(9.1399, 5.2546, 5.5329) |
| Luminance | 0.0525 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 2.96
Red Purple
#820747
ΔE00 3.41
Merlot
#730039
ΔE00 3.44
Mulberry
#920A4E
ΔE00 5.30
Reddish Purple
#910951
ΔE00 5.56
Bordeaux
#7B002C
ΔE00 6.31
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781D41 #1D7854
analogous
#781D6F #781D41 #78271D
triadic
#781D41 #41781D #1D4178
tetradic
#781D41 #6F781D #1D7854 #271D78
square
#781D41 #6F781D #1D7854 #271D78
split-complementary
#781D41 #1D7827 #1D6F78
monochromatic
#19060D #471126 #781D41 #A9295C #D13F78
Accessibility & contrast
On white
10.24
#781D41 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.05
#781D41 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781D41
10.24:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781D41 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781D41 | 1.00 | 10.24 | 2.05 | 10.24 |
| #FFFFFF | 10.24 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.05 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.24 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#313642
Deuteranopia (green-blind)
#49473F
Tritanopia (blue-blind)
#830E2C
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #781d41; /* rgb */ color: rgb(120, 29, 65); /* oklch */ color: oklch(39.1% 0.128 1.2);
Tailwind
colors: {
custom: {
50: '#a36275',
500: '#781d41',
950: '#000000',
},
}SCSS
$custom: #781d41; $custom-light: #a36275; $custom-dark: #000000;
JSON
{
"hex": "#781d41",
"rgb": {
"r": 120,
"g": 29,
"b": 65
},
"hsl": {
"h": 336.264,
"s": 61.074,
"l": 29.216
},
"oklch": {
"l": 0.3913,
"c": 0.12817,
"h": 1.2
},
"luminance": 0.05253
}Semantic roles & 50–950 ramp
primary
#781D41
secondary
#45AC83
accent
#E4A544
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100508
muted
#7F7A7B