#781C36#781C36
#781C36 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.7% C 0.127 H 8.8°. Best body text is #FFFFFF at 10.41:1 contrast (WCAG AA passes).
Color values
| HEX | #781C36 |
|---|---|
| RGB | rgb(120, 28, 54) |
| HSL | hsl(343, 62%, 29%) |
| HSV | hsv(343, 77%, 47%) |
| CMYK | cmyk(0%, 76.7%, 55%, 52.9%) |
| CIE-LAB | lab(26.99, 41.12, 7.60) |
| CIE-LCH | lch(26.99, 41.81, 10.47°) |
| OKLab | oklab(38.69% 0.125 0.0194) |
| OKLCH | oklch(38.69% 0.127 8.8) |
| XYZ | xyz(8.8276, 5.0911, 4.0072) |
| Luminance | 0.0509 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.31
Red Wine
#8C0034
ΔE00 4.43
Wine (survey)
#80013F
ΔE00 4.90
Wine
#722F37
ΔE00 5.03
Merlot
#730039
ΔE00 5.29
Maroon (survey)
#650021
ΔE00 5.74
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781C36 #1C785E
analogous
#781C64 #781C36 #78301C
triadic
#781C36 #36781C #1C3678
tetradic
#781C36 #64781C #1C785E #301C78
square
#781C36 #64781C #1C785E #301C78
split-complementary
#781C36 #1C7830 #1C6478
monochromatic
#19060B #461020 #781C36 #AA284C #D23D67
Accessibility & contrast
On white
10.41
#781C36 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.02
#781C36 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781C36
10.41:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781C36 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781C36 | 1.00 | 10.41 | 2.02 | 10.41 |
| #FFFFFF | 10.41 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.41 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#333436
Deuteranopia (green-blind)
#4B4734
Tritanopia (blue-blind)
#830527
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #781c36; /* rgb */ color: rgb(120, 28, 54); /* oklch */ color: oklch(38.7% 0.127 8.8);
Tailwind
colors: {
custom: {
50: '#a4616c',
500: '#781c36',
950: '#000000',
},
}SCSS
$custom: #781c36; $custom-light: #a4616c; $custom-dark: #000000;
JSON
{
"hex": "#781c36",
"rgb": {
"r": 120,
"g": 28,
"b": 54
},
"hsl": {
"h": 343.043,
"s": 62.162,
"l": 29.02
},
"oklch": {
"l": 0.38689,
"c": 0.12651,
"h": 8.8
},
"luminance": 0.0509
}Semantic roles & 50–950 ramp
primary
#781C36
secondary
#44AC8F
accent
#E5B743
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#100507
muted
#7F7A7A