#781B77#781B77

#781B77 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.6% C 0.165 H 328.5°. Best body text is #FFFFFF at 9.45:1 contrast (WCAG AA passes).

Color values

HEX	#781B77
RGB	rgb(120, 27, 119)
HSL	hsl(301, 63%, 29%)
HSV	hsv(301, 78%, 47%)
CMYK	cmyk(0%, 77.5%, 0.8%, 52.9%)
CIE-LAB	lab(29.69, 50.14, -31.04)
CIE-LCH	lch(29.69, 58.97, 328.23°)
OKLab	oklab(41.56% 0.1404 -0.086)
OKLCH	oklch(41.56% 0.165 328.5)
XYZ	xyz(11.4673, 6.1097, 18.0245)
Luminance	0.0611 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#781B77 #1B781C

analogous

#4B1B78 #781B77 #781B49

triadic

#781B77 #77781B #1B7778

tetradic

#781B77 #784B1B #1B781C #1B4978

square

#781B77 #784B1B #1B781C #1B4978

split-complementary

#781B77 #49781B #1B784B

monochromatic

#190619 #461045 #781B77 #AA26A9 #D33BD1

Accessibility & contrast

On white

9.45

#781B77 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.22

#781B77 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781B77

9.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##781B77	#FFFFFF	#000000	##FFFFFF
##781B77	1.00	9.45	2.22	9.45
#FFFFFF	9.45	1.00	21.00	1.00
#000000	2.22	21.00	1.00	21.00
##FFFFFF	9.45	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#083E79

Deuteranopia (green-blind)

#364A75

Tritanopia (blue-blind)

#7C2A48

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #781b77;
/* rgb */ color: rgb(120, 27, 119);
/* oklch */ color: oklch(41.6% 0.165 328.5);

Tailwind

colors: {
  custom: {
    50: '#a2639e',
    500: '#781b77',
    950: '#000000',
  },
}

SCSS

$custom: #781b77;
$custom-light: #a2639e;
$custom-dark: #000000;

JSON

{
  "hex": "#781b77",
  "rgb": {
    "r": 120,
    "g": 27,
    "b": 119
  },
  "hsl": {
    "h": 300.645,
    "s": 63.265,
    "l": 28.824
  },
  "oklch": {
    "l": 0.41563,
    "c": 0.16464,
    "h": 328.5
  },
  "luminance": 0.06109
}

Semantic roles & 50–950 ramp

primary

#781B77

secondary

#43AC44

accent

#E64341

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #781B77

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →