#781A73#781A73

#781A73 is a dark, vivid purple. Relative luminance 0.060; OKLCH L 41.2% C 0.163 H 330.4°. Best body text is #FFFFFF at 9.57:1 contrast (WCAG AA passes).

Color values

HEX	#781A73
RGB	rgb(120, 26, 115)
HSL	hsl(303, 64%, 29%)
HSV	hsv(303, 78%, 47%)
CMYK	cmyk(0%, 78.3%, 4.2%, 52.9%)
CIE-LAB	lab(29.34, 49.78, -29.06)
CIE-LCH	lch(29.34, 57.64, 329.73°)
OKLab	oklab(41.24% 0.1413 -0.0802)
OKLCH	oklch(41.24% 0.163 330.4)
XYZ	xyz(11.2096, 5.9706, 16.7784)
Luminance	0.0597 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#781A73 #1A781F

analogous

#4E1A78 #781A73 #781A44

triadic

#781A73 #73781A #1A7378

tetradic

#781A73 #784E1A #1A781F #1A4478

square

#781A73 #784E1A #1A781F #1A4478

split-complementary

#781A73 #44781A #1A784E

monochromatic

#190518 #460F43 #781A73 #AA25A3 #D438CC

Accessibility & contrast

On white

9.57

#781A73 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.19

#781A73 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781A73

9.57:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##781A73	#FFFFFF	#000000	##FFFFFF
##781A73	1.00	9.57	2.19	9.57
#FFFFFF	9.57	1.00	21.00	1.00
#000000	2.19	21.00	1.00	21.00
##FFFFFF	9.57	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0E3D75

Deuteranopia (green-blind)

#374A71

Tritanopia (blue-blind)

#7D2745

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #781a73;
/* rgb */ color: rgb(120, 26, 115);
/* oklch */ color: oklch(41.2% 0.163 330.4);

Tailwind

colors: {
  custom: {
    50: '#a2629b',
    500: '#781a73',
    950: '#000000',
  },
}

SCSS

$custom: #781a73;
$custom-light: #a2629b;
$custom-dark: #000000;

JSON

{
  "hex": "#781a73",
  "rgb": {
    "r": 120,
    "g": 26,
    "b": 115
  },
  "hsl": {
    "h": 303.191,
    "s": 64.384,
    "l": 28.627
  },
  "oklch": {
    "l": 0.41237,
    "c": 0.16251,
    "h": 330.4
  },
  "luminance": 0.0597
}

Semantic roles & 50–950 ramp

primary

#781A73

secondary

#41AC47

accent

#E74940

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #781A73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →