#781A44#781A44
#781A44 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.9% C 0.133 H 358.4°. Best body text is #FFFFFF at 10.35:1 contrast (WCAG AA passes).
Color values
| HEX | #781A44 |
|---|---|
| RGB | rgb(120, 26, 68) |
| HSL | hsl(333, 64%, 29%) |
| HSV | hsv(333, 78%, 47%) |
| CMYK | cmyk(0%, 78.3%, 43.3%, 52.9%) |
| CIE-LAB | lab(27.16, 43.20, -1.61) |
| CIE-LCH | lch(27.16, 43.23, 357.87°) |
| OKLab | oklab(38.95% 0.1327 -0.0037) |
| OKLCH | oklch(38.95% 0.133 358.4) |
| XYZ | xyz(9.1592, 5.1504, 5.9795) |
| Luminance | 0.0515 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 2.52
Wine (survey)
#80013F
ΔE00 2.85
Merlot
#730039
ΔE00 3.19
Mulberry
#920A4E
ΔE00 4.98
Reddish Purple
#910951
ΔE00 4.98
Velvet
#750851
ΔE00 5.85
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781A44 #1A784E
analogous
#781A73 #781A44 #781F1A
triadic
#781A44 #44781A #1A4478
tetradic
#781A44 #73781A #1A784E #1F1A78
square
#781A44 #73781A #1A784E #1F1A78
split-complementary
#781A44 #1A781F #1A7378
monochromatic
#19050E #460F27 #781A44 #AA2561 #D4387E
Accessibility & contrast
On white
10.35
#781A44 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#781A44 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781A44
10.35:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781A44 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781A44 | 1.00 | 10.35 | 2.03 | 10.35 |
| #FFFFFF | 10.35 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.35 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2E3545
Deuteranopia (green-blind)
#484742
Tritanopia (blue-blind)
#820B2C
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #781a44; /* rgb */ color: rgb(120, 26, 68); /* oklch */ color: oklch(38.9% 0.133 358.4);
Tailwind
colors: {
custom: {
50: '#a36077',
500: '#781a44',
950: '#000000',
},
}SCSS
$custom: #781a44; $custom-light: #a36077; $custom-dark: #000000;
JSON
{
"hex": "#781a44",
"rgb": {
"r": 120,
"g": 26,
"b": 68
},
"hsl": {
"h": 333.191,
"s": 64.384,
"l": 28.627
},
"oklch": {
"l": 0.38949,
"c": 0.13275,
"h": 358.4
},
"luminance": 0.05149
}Semantic roles & 50–950 ramp
primary
#781A44
secondary
#41AC7D
accent
#E79D40
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100508
muted
#7F7A7B