#781A17#781A17
#781A17 is a dark, vivid red. Relative luminance 0.048; OKLCH L 37.9% C 0.129 H 27.3°. Best body text is #FFFFFF at 10.72:1 contrast (WCAG AA passes).
Color values
| HEX | #781A17 |
|---|---|
| RGB | rgb(120, 26, 23) |
| HSL | hsl(2, 68%, 28%) |
| HSV | hsv(2, 81%, 47%) |
| CMYK | cmyk(0%, 78.3%, 80.8%, 52.9%) |
| CIE-LAB | lab(26.14, 39.92, 26.94) |
| CIE-LCH | lch(26.14, 48.16, 34.02°) |
| OKLab | oklab(37.87% 0.1147 0.0592) |
| OKLCH | oklch(37.87% 0.129 27.3) |
| XYZ | xyz(8.2708, 4.7950, 1.3005) |
| Luminance | 0.0479 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 3.80
Blood
#770001
ΔE00 3.90
Crimson (survey)
#8C000F
ΔE00 4.43
Maroon
#800000
ΔE00 4.60
Indian Red
#850E04
ΔE00 5.02
Dark Red
#840000
ΔE00 5.03
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781A17 #177578
analogous
#781744 #781A17 #784A17
triadic
#781A17 #17781A #1A1778
tetradic
#781A17 #447817 #177578 #4A1778
square
#781A17 #447817 #177578 #4A1778
split-complementary
#781A17 #17784A #174478
monochromatic
#1A0605 #450F0D #781A17 #AB2521 #D83732
Accessibility & contrast
On white
10.72
#781A17 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.96
#781A17 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781A17
10.72:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781A17 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781A17 | 1.00 | 10.72 | 1.96 | 10.72 |
| #FFFFFF | 10.72 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.96 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.72 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#373116
Deuteranopia (green-blind)
#4E4513
Tritanopia (blue-blind)
#85001A
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #781a17; /* rgb */ color: rgb(120, 26, 23); /* oklch */ color: oklch(37.9% 0.129 27.3);
Tailwind
colors: {
custom: {
50: '#a75f54',
500: '#781a17',
950: '#000000',
},
}SCSS
$custom: #781a17; $custom-light: #a75f54; $custom-dark: #000000;
JSON
{
"hex": "#781a17",
"rgb": {
"r": 120,
"g": 26,
"b": 23
},
"hsl": {
"h": 1.856,
"s": 67.832,
"l": 28.039
},
"oklch": {
"l": 0.37868,
"c": 0.12907,
"h": 27.3
},
"luminance": 0.04794
}Semantic roles & 50–950 ramp
primary
#781A17
secondary
#3EAAAD
accent
#E5EB3D
background
#FBF5F4
surface
#F6EAE7
border
#D0C6C3
text
#110503
muted
#807978