#7740CA#7740CA

#7740CA is a mid, highly saturated violet. Relative luminance 0.119; OKLCH L 51.4% C 0.202 H 296.9°. Best body text is #FFFFFF at 6.23:1 contrast (WCAG AA passes).

Color values

HEX	#7740CA
RGB	rgb(119, 64, 202)
HSL	hsl(264, 57%, 52%)
HSV	hsv(264, 68%, 79%)
CMYK	cmyk(41.1%, 68.3%, 0%, 20.8%)
CIE-LAB	lab(40.98, 52.28, -63.03)
CIE-LCH	lch(40.98, 81.89, 309.67°)
OKLab	oklab(51.42% 0.0915 -0.18)
OKLCH	oklch(51.42% 0.202 296.9)
XYZ	xyz(20.0990, 11.8526, 57.0945)
Luminance	0.1185 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7740CA #93CA40

analogous

#404ECA #7740CA #BC40CA

triadic

#7740CA #CA7740 #40CA77

tetradic

#7740CA #CA404E #93CA40 #40CABC

square

#7740CA #CA404E #93CA40 #40CABC

split-complementary

#7740CA #CABC40 #4ECA40

monochromatic

#401F70 #5B2CA0 #7740CA #9970D7 #BBA0E5

Accessibility & contrast

On white

6.23

#7740CA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.37

#7740CA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7740CA

6.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7740CA	#FFFFFF	#000000	##FFFFFF
##7740CA	1.00	6.23	3.37	6.23
#FFFFFF	6.23	1.00	21.00	1.00
#000000	3.37	21.00	1.00	21.00
##FFFFFF	6.23	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0061CE

Deuteranopia (green-blind)

#005FC7

Tritanopia (blue-blind)

#626180

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #7740ca;
/* rgb */ color: rgb(119, 64, 202);
/* oklch */ color: oklch(51.4% 0.202 296.9);

Tailwind

colors: {
  custom: {
    50: '#a579db',
    500: '#7740ca',
    950: '#000000',
  },
}

SCSS

$custom: #7740ca;
$custom-light: #a579db;
$custom-dark: #000000;

JSON

{
  "hex": "#7740ca",
  "rgb": {
    "r": 119,
    "g": 64,
    "b": 202
  },
  "hsl": {
    "h": 263.913,
    "s": 56.557,
    "l": 52.157
  },
  "oklch": {
    "l": 0.51421,
    "c": 0.20196,
    "h": 296.9
  },
  "luminance": 0.11853
}

Semantic roles & 50–950 ramp

primary

#7740CA

secondary

#B9D195

accent

#E048A3

background

#FAF7FD

surface

#F4EEFB

border

#CEC9D4

text

#100915

muted

#7F7B83

Preview Lab

Preview with #7740CA

Body copy rendered with the generated semantic roles for this colour.

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