#744CAA#744CAA

#744CAA is a mid, vivid violet. Relative luminance 0.118; OKLCH L 50.6% C 0.146 H 300.9°. Best body text is #FFFFFF at 6.26:1 contrast (WCAG AA passes).

Color values

HEX	#744CAA
RGB	rgb(116, 76, 170)
HSL	hsl(266, 38%, 48%)
HSV	hsv(266, 55%, 67%)
CMYK	cmyk(31.8%, 55.3%, 0%, 33.3%)
CIE-LAB	lab(40.87, 36.81, -44.47)
CIE-LCH	lch(40.87, 57.72, 309.62°)
OKLab	oklab(50.57% 0.0753 -0.1256)
OKLCH	oklch(50.57% 0.146 300.9)
XYZ	xyz(17.0409, 11.7841, 39.3992)
Luminance	0.1178 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744CAA #82AA4C

analogous

#4C53AA #744CAA #A34CAA

triadic

#744CAA #AA744C #4CAA74

tetradic

#744CAA #AA4C53 #82AA4C #4CAAA3

square

#744CAA #AA4C53 #82AA4C #4CAAA3

split-complementary

#744CAA #AAA34C #53AA4C

monochromatic

#3A2655 #573980 #744CAA #9473C0 #B49DD3

Accessibility & contrast

On white

6.26

#744CAA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.36

#744CAA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744CAA

6.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744CAA	#FFFFFF	#000000	##FFFFFF
##744CAA	1.00	6.26	3.36	6.26
#FFFFFF	6.26	1.00	21.00	1.00
#000000	3.36	21.00	1.00	21.00
##FFFFFF	6.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2760AD

Deuteranopia (green-blind)

#3460A8

Tritanopia (blue-blind)

#695E73

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #744caa;
/* rgb */ color: rgb(116, 76, 170);
/* oklch */ color: oklch(50.6% 0.146 300.9);

Tailwind

colors: {
  custom: {
    50: '#9f7fc4',
    500: '#744caa',
    950: '#000000',
  },
}

SCSS

$custom: #744caa;
$custom-light: #9f7fc4;
$custom-dark: #000000;

JSON

{
  "hex": "#744caa",
  "rgb": {
    "r": 116,
    "g": 76,
    "b": 170
  },
  "hsl": {
    "h": 265.532,
    "s": 38.211,
    "l": 48.235
  },
  "oklch": {
    "l": 0.5057,
    "c": 0.14644,
    "h": 300.9
  },
  "luminance": 0.11784
}

Semantic roles & 50–950 ramp

primary

#744CAA

secondary

#ACC092

accent

#CE5A9D

background

#FAF7FC

surface

#F3EEF8

border

#CDC9D1

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #744CAA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →