#7737AC#7737AC

#7737AC is a mid, vivid violet. Relative luminance 0.096; OKLCH L 48.0% C 0.180 H 305.7°. Best body text is #FFFFFF at 7.18:1 contrast (WCAG AA passes).

Color values

HEX	#7737AC
RGB	rgb(119, 55, 172)
HSL	hsl(273, 52%, 45%)
HSV	hsv(273, 68%, 67%)
CMYK	cmyk(30.8%, 68%, 0%, 32.5%)
CIE-LAB	lab(37.18, 49.26, -51.58)
CIE-LCH	lch(37.18, 71.32, 313.68°)
OKLab	oklab(48% 0.1052 -0.1463)
OKLCH	oklch(48% 0.18 305.7)
XYZ	xyz(16.4187, 9.6330, 40.0161)
Luminance	0.0963 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7737AC #6CAC37

analogous

#3D37AC #7737AC #AC37A6

triadic

#7737AC #AC7737 #37AC77

tetradic

#7737AC #AC3D37 #6CAC37 #37A6AC

square

#7737AC #AC3D37 #6CAC37 #37A6AC

split-complementary

#7737AC #A6AC37 #37AC3D

monochromatic

#37194F #57287E #7737AC #9557C9 #B385D8

Accessibility & contrast

On white

7.18

#7737AC on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.93

#7737AC on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7737AC

7.18:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7737AC	#FFFFFF	#000000	##FFFFFF
##7737AC	1.00	7.18	2.93	7.18
#FFFFFF	7.18	1.00	21.00	1.00
#000000	2.93	21.00	1.00	21.00
##FFFFFF	7.18	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0056B0

Deuteranopia (green-blind)

#1358A9

Tritanopia (blue-blind)

#6E516D

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #7737ac;
/* rgb */ color: rgb(119, 55, 172);
/* oklch */ color: oklch(48.0% 0.180 305.7);

Tailwind

colors: {
  custom: {
    50: '#a373c5',
    500: '#7737ac',
    950: '#000000',
  },
}

SCSS

$custom: #7737ac;
$custom-light: #a373c5;
$custom-dark: #000000;

JSON

{
  "hex": "#7737ac",
  "rgb": {
    "r": 119,
    "g": 55,
    "b": 172
  },
  "hsl": {
    "h": 272.821,
    "s": 51.542,
    "l": 44.51
  },
  "oklch": {
    "l": 0.48003,
    "c": 0.1802,
    "h": 305.7
  },
  "luminance": 0.09633
}

Semantic roles & 50–950 ramp

primary

#7737AC

secondary

#9CC27D

accent

#DB4D8D

background

#FAF7FC

surface

#F4EDF8

border

#CEC8D1

text

#0F0813

muted

#7F7B82

Preview Lab

Preview with #7737AC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →