#77311D#77311D

#77311D is a dark, moderate red. Relative luminance 0.062; OKLCH L 40.7% C 0.104 H 36.7°. Best body text is #FFFFFF at 9.37:1 contrast (WCAG AA passes).

Color values

HEX	#77311D
RGB	rgb(119, 49, 29)
HSL	hsl(13, 61%, 29%)
HSV	hsv(13, 76%, 47%)
CMYK	cmyk(0%, 58.8%, 75.6%, 53.3%)
CIE-LAB	lab(29.93, 29.31, 27.41)
CIE-LCH	lch(29.93, 40.13, 43.08°)
OKLab	oklab(40.71% 0.083 0.0619)
OKLCH	oklch(40.71% 0.104 36.7)
XYZ	xyz(8.9287, 6.2084, 1.8903)
Luminance	0.0621 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77311D #1D6377

analogous

#771D36 #77311D #775E1D

triadic

#77311D #1D7731 #311D77

tetradic

#77311D #36771D #1D6377 #5E1D77

square

#77311D #36771D #1D6377 #5E1D77

split-complementary

#77311D #1D775E #1D3677

monochromatic

#190A06 #461D11 #77311D #A84529 #D05F3E

Accessibility & contrast

On white

9.37

#77311D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.24

#77311D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77311D

9.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77311D	#FFFFFF	#000000	##FFFFFF
##77311D	1.00	9.37	2.24	9.37
#FFFFFF	9.37	1.00	21.00	1.00
#000000	2.24	21.00	1.00	21.00
##FFFFFF	9.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#443D1B

Deuteranopia (green-blind)

#554C1B

Tritanopia (blue-blind)

#83222D

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #77311d;
/* rgb */ color: rgb(119, 49, 29);
/* oklch */ color: oklch(40.7% 0.104 36.7);

Tailwind

colors: {
  custom: {
    50: '#a46b5a',
    500: '#77311d',
    950: '#000000',
  },
}

SCSS

$custom: #77311d;
$custom-light: #a46b5a;
$custom-dark: #000000;

JSON

{
  "hex": "#77311d",
  "rgb": {
    "r": 119,
    "g": 49,
    "b": 29
  },
  "hsl": {
    "h": 13.333,
    "s": 60.811,
    "l": 29.02
  },
  "oklch": {
    "l": 0.40705,
    "c": 0.10355,
    "h": 36.7
  },
  "luminance": 0.06207
}

Semantic roles & 50–950 ramp

primary

#77311D

secondary

#4594AB

accent

#C0E444

background

#FAF6F5

surface

#F4EBE9

border

#CEC6C5

text

#100704

muted

#7F7A79

Preview Lab

Preview with #77311D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →