#771D36#771D36
#771D36 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.6% C 0.124 H 8.9°. Best body text is #FFFFFF at 10.43:1 contrast (WCAG AA passes).
Color values
| HEX | #771D36 |
|---|---|
| RGB | rgb(119, 29, 54) |
| HSL | hsl(343, 61%, 29%) |
| HSV | hsv(343, 76%, 47%) |
| CMYK | cmyk(0%, 75.6%, 54.6%, 53.3%) |
| CIE-LAB | lab(26.93, 40.42, 7.48) |
| CIE-LCH | lch(26.93, 41.11, 10.48°) |
| OKLab | oklab(38.6% 0.1229 0.0192) |
| OKLCH | oklch(38.6% 0.124 8.9) |
| XYZ | xyz(8.7137, 5.0682, 4.0087) |
| Luminance | 0.0507 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.47
Red Wine
#8C0034
ΔE00 4.66
Wine
#722F37
ΔE00 4.85
Wine (survey)
#80013F
ΔE00 5.03
Merlot
#730039
ΔE00 5.34
Maroon (survey)
#650021
ΔE00 5.72
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771D36 #1D775E
analogous
#771D63 #771D36 #77311D
triadic
#771D36 #36771D #1D3677
tetradic
#771D36 #63771D #1D775E #311D77
square
#771D36 #63771D #1D775E #311D77
split-complementary
#771D36 #1D7731 #1D6377
monochromatic
#19060B #461120 #771D36 #A8294C #D03E67
Accessibility & contrast
On white
10.43
#771D36 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.01
#771D36 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771D36
10.43:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771D36 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771D36 | 1.00 | 10.43 | 2.01 | 10.43 |
| #FFFFFF | 10.43 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.01 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.43 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#333436
Deuteranopia (green-blind)
#4B4634
Tritanopia (blue-blind)
#820827
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #771d36; /* rgb */ color: rgb(119, 29, 54); /* oklch */ color: oklch(38.6% 0.124 8.9);
Tailwind
colors: {
custom: {
50: '#a3616c',
500: '#771d36',
950: '#000000',
},
}SCSS
$custom: #771d36; $custom-light: #a3616c; $custom-dark: #000000;
JSON
{
"hex": "#771d36",
"rgb": {
"r": 119,
"g": 29,
"b": 54
},
"hsl": {
"h": 343.333,
"s": 60.811,
"l": 29.02
},
"oklch": {
"l": 0.38604,
"c": 0.12435,
"h": 8.9
},
"luminance": 0.05067
}Semantic roles & 50–950 ramp
primary
#771D36
secondary
#45AB8F
accent
#E4B744
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#100507
muted
#7F7A7A