#7730BB#7730BB

#7730BB is a mid, highly saturated violet. Relative luminance 0.096; OKLCH L 48.3% C 0.204 H 302.5°. Best body text is #FFFFFF at 7.18:1 contrast (WCAG AA passes).

Color values

HEX	#7730BB
RGB	rgb(119, 48, 187)
HSL	hsl(271, 59%, 46%)
HSV	hsv(271, 74%, 73%)
CMYK	cmyk(36.4%, 74.3%, 0%, 26.7%)
CIE-LAB	lab(37.16, 56.03, -60.49)
CIE-LCH	lch(37.16, 82.45, 312.81°)
OKLab	oklab(48.34% 0.1098 -0.1725)
OKLCH	oklch(48.34% 0.204 302.5)
XYZ	xyz(17.6322, 9.6237, 47.9327)
Luminance	0.0962 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7730BB #74BB30

analogous

#3130BB #7730BB #BB30B9

triadic

#7730BB #BB7730 #30BB77

tetradic

#7730BB #BB3130 #74BB30 #30B9BB

square

#7730BB #BB3130 #74BB30 #30B9BB

split-complementary

#7730BB #B9BB30 #30BB31

monochromatic

#39175A #58238A #7730BB #9555D3 #B486E0

Accessibility & contrast

On white

7.18

#7730BB on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.92

#7730BB on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7730BB

7.18:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7730BB	#FFFFFF	#000000	##FFFFFF
##7730BB	1.00	7.18	2.92	7.18
#FFFFFF	7.18	1.00	21.00	1.00
#000000	2.92	21.00	1.00	21.00
##FFFFFF	7.18	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0056BF

Deuteranopia (green-blind)

#0057B8

Tritanopia (blue-blind)

#695373

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #7730bb;
/* rgb */ color: rgb(119, 48, 187);
/* oklch */ color: oklch(48.3% 0.204 302.5);

Tailwind

colors: {
  custom: {
    50: '#a46fd0',
    500: '#7730bb',
    950: '#000000',
  },
}

SCSS

$custom: #7730bb;
$custom-light: #a46fd0;
$custom-dark: #000000;

JSON

{
  "hex": "#7730bb",
  "rgb": {
    "r": 119,
    "g": 48,
    "b": 187
  },
  "hsl": {
    "h": 270.647,
    "s": 59.149,
    "l": 46.078
  },
  "oklch": {
    "l": 0.48344,
    "c": 0.20446,
    "h": 302.5
  },
  "luminance": 0.09624
}

Semantic roles & 50–950 ramp

primary

#7730BB

secondary

#A3C97D

accent

#E24592

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#100814

muted

#7F7B82

Preview Lab

Preview with #7730BB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →