#733CA7#733CA7

#733CA7 is a mid, vivid violet. Relative luminance 0.097; OKLCH L 47.8% C 0.167 H 304.5°. Best body text is #FFFFFF at 7.16:1 contrast (WCAG AA passes).

Color values

HEX	#733CA7
RGB	rgb(115, 60, 167)
HSL	hsl(271, 47%, 45%)
HSV	hsv(271, 64%, 65%)
CMYK	cmyk(31.1%, 64.1%, 0%, 34.5%)
CIE-LAB	lab(37.24, 44.63, -48.52)
CIE-LCH	lch(37.24, 65.93, 312.61°)
OKLab	oklab(47.83% 0.0944 -0.1375)
OKLCH	oklch(47.83% 0.167 304.5)
XYZ	xyz(15.6596, 9.6666, 37.5926)
Luminance	0.0967 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733CA7 #70A73C

analogous

#3D3CA7 #733CA7 #A73CA6

triadic

#733CA7 #A7733C #3CA773

tetradic

#733CA7 #A73D3C #70A73C #3CA6A7

square

#733CA7 #A73D3C #70A73C #3CA6A7

split-complementary

#733CA7 #A6A73C #3CA73D

monochromatic

#351C4D #542C7A #733CA7 #925CC4 #B089D5

Accessibility & contrast

On white

7.16

#733CA7 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.93

#733CA7 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733CA7

7.16:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733CA7	#FFFFFF	#000000	##FFFFFF
##733CA7	1.00	7.16	2.93	7.16
#FFFFFF	7.16	1.00	21.00	1.00
#000000	2.93	21.00	1.00	21.00
##FFFFFF	7.16	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0056AA

Deuteranopia (green-blind)

#1F58A5

Tritanopia (blue-blind)

#6A536C

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #733ca7;
/* rgb */ color: rgb(115, 60, 167);
/* oklch */ color: oklch(47.8% 0.167 304.5);

Tailwind

colors: {
  custom: {
    50: '#9f75c2',
    500: '#733ca7',
    950: '#000000',
  },
}

SCSS

$custom: #733ca7;
$custom-light: #9f75c2;
$custom-dark: #000000;

JSON

{
  "hex": "#733ca7",
  "rgb": {
    "r": 115,
    "g": 60,
    "b": 167
  },
  "hsl": {
    "h": 270.841,
    "s": 47.137,
    "l": 44.51
  },
  "oklch": {
    "l": 0.47827,
    "c": 0.16675,
    "h": 304.5
  },
  "luminance": 0.09667
}

Semantic roles & 50–950 ramp

primary

#733CA7

secondary

#9FBF80

accent

#D75192

background

#FAF7FC

surface

#F4EDF8

border

#CEC8D1

text

#0F0812

muted

#7F7B81

Preview Lab

Preview with #733CA7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →