#77281E#77281E

#77281E is a dark, moderate red. Relative luminance 0.055; OKLCH L 39.4% C 0.113 H 30.1°. Best body text is #FFFFFF at 9.97:1 contrast (WCAG AA passes).

Color values

HEX#77281E
RGBrgb(119, 40, 30)
HSLhsl(7, 60%, 29%)
HSVhsv(7, 75%, 47%)
CMYKcmyk(0%, 66.4%, 74.8%, 53.3%)
CIE-LABlab(28.21, 33.94, 24.86)
CIE-LCHlch(28.21, 42.07, 36.22°)
OKLaboklab(39.41% 0.0976 0.0566)
OKLCHoklch(39.41% 0.113 30.1)
XYZxyz(8.6018, 5.5345, 1.8434)
Luminance0.0553 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#77281E #1E6D77
analogous
#771E40 #77281E #77551E
triadic
#77281E #1E7728 #281E77
tetradic
#77281E #40771E #1E6D77 #551E77
square
#77281E #40771E #1E6D77 #551E77
split-complementary
#77281E #1E7755 #1E4077
monochromatic
#180806 #461812 #77281E #A8382A #CF5040

Accessibility & contrast

On white

9.97
#77281E on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.11
#77281E on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77281E
9.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##77281E#FFFFFF#000000##FFFFFF
##77281E1.009.972.119.97
#FFFFFF9.971.0021.001.00
#0000002.1121.001.0021.00
##FFFFFF9.971.0021.001.00

Color blindness preview

Protanopia (red-blind)
#3E381C
Deuteranopia (green-blind)
#51491C
Tritanopia (blue-blind)
#831426
Achromatopsia (no color)
#434343

Design tokens & code

CSS
--color: #77281e;
/* rgb */ color: rgb(119, 40, 30);
/* oklch */ color: oklch(39.4% 0.113 30.1);
Tailwind
colors: {
  custom: {
    50: '#a5665a',
    500: '#77281e',
    950: '#000000',
  },
}
SCSS
$custom: #77281e;
$custom-light: #a5665a;
$custom-dark: #000000;
JSON
{
  "hex": "#77281e",
  "rgb": {
    "r": 119,
    "g": 40,
    "b": 30
  },
  "hsl": {
    "h": 6.742,
    "s": 59.732,
    "l": 29.216
  },
  "oklch": {
    "l": 0.39405,
    "c": 0.11284,
    "h": 30.1
  },
  "luminance": 0.05533
}

Semantic roles & 50–950 ramp

primary
#77281E
secondary
#469FAB
accent
#D1E345
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#100604
muted
#7F7A79

Preview Lab

Preview with #77281E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#77281E Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva