#77281C#77281C

#77281C is a dark, moderate red. Relative luminance 0.055; OKLCH L 39.4% C 0.113 H 31.2°. Best body text is #FFFFFF at 9.98:1 contrast (WCAG AA passes).

Color values

HEX	#77281C
RGB	rgb(119, 40, 28)
HSL	hsl(8, 62%, 29%)
HSV	hsv(8, 76%, 47%)
CMYK	cmyk(0%, 66.4%, 76.5%, 53.3%)
CIE-LAB	lab(28.18, 33.84, 26.06)
CIE-LCH	lch(28.18, 42.71, 37.60°)
OKLab	oklab(39.38% 0.0969 0.0587)
OKLCH	oklch(39.38% 0.113 31.2)
XYZ	xyz(8.5771, 5.5246, 1.7131)
Luminance	0.0552 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77281C #1C6B77

analogous

#771C3E #77281C #77561C

triadic

#77281C #1C7728 #281C77

tetradic

#77281C #3E771C #1C6B77 #561C77

square

#77281C #3E771C #1C6B77 #561C77

split-complementary

#77281C #1C7756 #1C3E77

monochromatic

#190806 #451710 #77281C #A93928 #D1503C

Accessibility & contrast

On white

9.98

#77281C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.10

#77281C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77281C

9.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77281C	#FFFFFF	#000000	##FFFFFF
##77281C	1.00	9.98	2.10	9.98
#FFFFFF	9.98	1.00	21.00	1.00
#000000	2.10	21.00	1.00	21.00
##FFFFFF	9.98	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3E381A

Deuteranopia (green-blind)

#524919

Tritanopia (blue-blind)

#831426

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #77281c;
/* rgb */ color: rgb(119, 40, 28);
/* oklch */ color: oklch(39.4% 0.113 31.2);

Tailwind

colors: {
  custom: {
    50: '#a56659',
    500: '#77281c',
    950: '#000000',
  },
}

SCSS

$custom: #77281c;
$custom-light: #a56659;
$custom-dark: #000000;

JSON

{
  "hex": "#77281c",
  "rgb": {
    "r": 119,
    "g": 40,
    "b": 28
  },
  "hsl": {
    "h": 7.912,
    "s": 61.905,
    "l": 28.824
  },
  "oklch": {
    "l": 0.39377,
    "c": 0.11328,
    "h": 31.2
  },
  "luminance": 0.05523
}

Semantic roles & 50–950 ramp

primary

#77281C

secondary

#449DAB

accent

#D0E543

background

#FAF6F5

surface

#F4EBE9

border

#CEC6C5

text

#100603

muted

#7F7A78

Preview Lab

Preview with #77281C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →