#771C3E#771C3E
#771C3E is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.7% C 0.127 H 2.8°. Best body text is #FFFFFF at 10.40:1 contrast (WCAG AA passes).
Color values
| HEX | #771C3E |
|---|---|
| RGB | rgb(119, 28, 62) |
| HSL | hsl(338, 62%, 29%) |
| HSV | hsv(338, 76%, 47%) |
| CMYK | cmyk(0%, 76.5%, 47.9%, 53.3%) |
| CIE-LAB | lab(27.02, 41.55, 2.21) |
| CIE-LCH | lch(27.02, 41.61, 3.04°) |
| OKLab | oklab(38.75% 0.1273 0.0061) |
| OKLCH | oklch(38.75% 0.127 2.8) |
| XYZ | xyz(8.8932, 5.1014, 5.0729) |
| Luminance | 0.0510 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 3.06
Merlot
#730039
ΔE00 3.37
Red Purple
#820747
ΔE00 3.95
Bordeaux
#7B002C
ΔE00 5.56
Mulberry
#920A4E
ΔE00 5.76
Reddish Purple
#910951
ΔE00 6.12
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771C3E #1C7755
analogous
#771C6C #771C3E #77271C
triadic
#771C3E #3E771C #1C3E77
tetradic
#771C3E #6C771C #1C7755 #271C77
square
#771C3E #6C771C #1C7755 #271C77
split-complementary
#771C3E #1C7727 #1C6C77
monochromatic
#19060D #451024 #771C3E #A92858 #D13C74
Accessibility & contrast
On white
10.40
#771C3E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.02
#771C3E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771C3E
10.40:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771C3E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771C3E | 1.00 | 10.40 | 2.02 | 10.40 |
| #FFFFFF | 10.40 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.40 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#31353F
Deuteranopia (green-blind)
#49463C
Tritanopia (blue-blind)
#820B2A
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #771c3e; /* rgb */ color: rgb(119, 28, 62); /* oklch */ color: oklch(38.7% 0.127 2.8);
Tailwind
colors: {
custom: {
50: '#a36173',
500: '#771c3e',
950: '#000000',
},
}SCSS
$custom: #771c3e; $custom-light: #a36173; $custom-dark: #000000;
JSON
{
"hex": "#771c3e",
"rgb": {
"r": 119,
"g": 28,
"b": 62
},
"hsl": {
"h": 337.582,
"s": 61.905,
"l": 28.824
},
"oklch": {
"l": 0.38748,
"c": 0.12744,
"h": 2.8
},
"luminance": 0.051
}Semantic roles & 50–950 ramp
primary
#771C3E
secondary
#44AB84
accent
#E5A843
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#100508
muted
#7F7A7B