#7724AD#7724AD

#7724AD is a mid, highly saturated violet. Relative luminance 0.082; OKLCH L 46.1% C 0.203 H 307.5°. Best body text is #FFFFFF at 7.95:1 contrast (WCAG AA passes).

Color values

HEX	#7724AD
RGB	rgb(119, 36, 173)
HSL	hsl(276, 66%, 41%)
HSV	hsv(276, 79%, 68%)
CMYK	cmyk(31.2%, 79.2%, 0%, 32.2%)
CIE-LAB	lab(34.40, 57.57, -56.68)
CIE-LCH	lch(34.40, 80.79, 315.45°)
OKLab	oklab(46.06% 0.1235 -0.1612)
OKLCH	oklch(46.06% 0.203 307.5)
XYZ	xyz(15.7798, 8.2010, 40.2787)
Luminance	0.0820 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7724AD #5AAD24

analogous

#3224AD #7724AD #AD249E

triadic

#7724AD #AD7724 #24AD77

tetradic

#7724AD #AD3224 #5AAD24 #249EAD

square

#7724AD #AD3224 #5AAD24 #249EAD

split-complementary

#7724AD #9EAD24 #24AD32

monochromatic

#310F48 #54197A #7724AD #9839D6 #B26BE0

Accessibility & contrast

On white

7.95

#7724AD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.64

#7724AD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7724AD

7.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7724AD	#FFFFFF	#000000	##FFFFFF
##7724AD	1.00	7.95	2.64	7.95
#FFFFFF	7.95	1.00	21.00	1.00
#000000	2.64	21.00	1.00	21.00
##FFFFFF	7.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004EB1

Deuteranopia (green-blind)

#0052AA

Tritanopia (blue-blind)

#6E4769

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #7724ad;
/* rgb */ color: rgb(119, 36, 173);
/* oklch */ color: oklch(46.1% 0.203 307.5);

Tailwind

colors: {
  custom: {
    50: '#a469c6',
    500: '#7724ad',
    950: '#000000',
  },
}

SCSS

$custom: #7724ad;
$custom-light: #a469c6;
$custom-dark: #000000;

JSON

{
  "hex": "#7724ad",
  "rgb": {
    "r": 119,
    "g": 36,
    "b": 173
  },
  "hsl": {
    "h": 276.35,
    "s": 65.55,
    "l": 40.98
  },
  "oklch": {
    "l": 0.4606,
    "c": 0.20305,
    "h": 307.5
  },
  "luminance": 0.08201
}

Semantic roles & 50–950 ramp

primary

#7724AD

secondary

#8CC666

accent

#E93F82

background

#FAF6FC

surface

#F4EBF8

border

#CEC6D1

text

#100713

muted

#7F7A82

Preview Lab

Preview with #7724AD

Body copy rendered with the generated semantic roles for this colour.

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