#7724A7#7724A7

#7724A7 is a mid, vivid violet. Relative luminance 0.080; OKLCH L 45.6% C 0.197 H 309.2°. Best body text is #FFFFFF at 8.09:1 contrast (WCAG AA passes).

Color values

HEX	#7724A7
RGB	rgb(119, 36, 167)
HSL	hsl(278, 65%, 40%)
HSV	hsv(278, 78%, 65%)
CMYK	cmyk(28.7%, 78.4%, 0%, 34.5%)
CIE-LAB	lab(33.93, 56.26, -53.84)
CIE-LCH	lch(33.93, 77.87, 316.26°)
OKLab	oklab(45.58% 0.1249 -0.1529)
OKLCH	oklch(45.58% 0.197 309.2)
XYZ	xyz(15.2123, 7.9740, 37.2895)
Luminance	0.0797 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7724A7 #54A724

analogous

#3524A7 #7724A7 #A72496

triadic

#7724A7 #A77724 #24A777

tetradic

#7724A7 #A73524 #54A724 #2496A7

square

#7724A7 #A73524 #54A724 #2496A7

split-complementary

#7724A7 #96A724 #24A735

monochromatic

#2F0E42 #531975 #7724A7 #9935D3 #B367DE

Accessibility & contrast

On white

8.09

#7724A7 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.59

#7724A7 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7724A7

8.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7724A7	#FFFFFF	#000000	##FFFFFF
##7724A7	1.00	8.09	2.59	8.09
#FFFFFF	8.09	1.00	21.00	1.00
#000000	2.59	21.00	1.00	21.00
##FFFFFF	8.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004DAB

Deuteranopia (green-blind)

#0051A4

Tritanopia (blue-blind)

#704565

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #7724a7;
/* rgb */ color: rgb(119, 36, 167);
/* oklch */ color: oklch(45.6% 0.197 309.2);

Tailwind

colors: {
  custom: {
    50: '#a369c2',
    500: '#7724a7',
    950: '#000000',
  },
}

SCSS

$custom: #7724a7;
$custom-light: #a369c2;
$custom-dark: #000000;

JSON

{
  "hex": "#7724a7",
  "rgb": {
    "r": 119,
    "g": 36,
    "b": 167
  },
  "hsl": {
    "h": 278.015,
    "s": 64.532,
    "l": 39.804
  },
  "oklch": {
    "l": 0.45584,
    "c": 0.19739,
    "h": 309.2
  },
  "luminance": 0.07974
}

Semantic roles & 50–950 ramp

primary

#7724A7

secondary

#86C463

accent

#E8407E

background

#FAF6FC

surface

#F4EBF8

border

#CEC6D1

text

#100712

muted

#7F7A81

Preview Lab

Preview with #7724A7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →