#772474#772474

#772474 is a dark, vivid purple. Relative luminance 0.064; OKLCH L 42.1% C 0.151 H 329.4°. Best body text is #FFFFFF at 9.17:1 contrast (WCAG AA passes).

Color values

HEX	#772474
RGB	rgb(119, 36, 116)
HSL	hsl(302, 54%, 30%)
HSV	hsv(302, 70%, 47%)
CMYK	cmyk(0%, 69.7%, 2.5%, 53.3%)
CIE-LAB	lab(30.51, 46.04, -27.85)
CIE-LCH	lch(30.51, 53.81, 328.83°)
OKLab	oklab(42.06% 0.1297 -0.0768)
OKLCH	oklch(42.06% 0.151 329.4)
XYZ	xyz(11.3909, 6.4455, 17.1638)
Luminance	0.0644 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#772474 #247727

analogous

#512477 #772474 #77244A

triadic

#772474 #747724 #247477

tetradic

#772474 #775124 #247727 #244A77

square

#772474 #775124 #247727 #244A77

split-complementary

#772474 #4A7724 #247751

monochromatic

#190818 #481646 #772474 #A632A2 #C94CC4

Accessibility & contrast

On white

9.17

#772474 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.29

#772474 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #772474

9.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##772474	#FFFFFF	#000000	##FFFFFF
##772474	1.00	9.17	2.29	9.17
#FFFFFF	9.17	1.00	21.00	1.00
#000000	2.29	21.00	1.00	21.00
##FFFFFF	9.17	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1B4176

Deuteranopia (green-blind)

#3B4C72

Tritanopia (blue-blind)

#7B2E49

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #772474;
/* rgb */ color: rgb(119, 36, 116);
/* oklch */ color: oklch(42.1% 0.151 329.4);

Tailwind

colors: {
  custom: {
    50: '#a1669c',
    500: '#772474',
    950: '#000000',
  },
}

SCSS

$custom: #772474;
$custom-light: #a1669c;
$custom-dark: #000000;

JSON

{
  "hex": "#772474",
  "rgb": {
    "r": 119,
    "g": 36,
    "b": 116
  },
  "hsl": {
    "h": 302.169,
    "s": 53.548,
    "l": 30.392
  },
  "oklch": {
    "l": 0.42064,
    "c": 0.15077,
    "h": 329.4
  },
  "luminance": 0.06445
}

Semantic roles & 50–950 ramp

primary

#772474

secondary

#4DAA50

accent

#DD504B

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #772474

Body copy rendered with the generated semantic roles for this colour.

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