#77244B#77244B

#77244B is a dark, vivid pink. Relative luminance 0.057; OKLCH L 40.1% C 0.122 H 355.1°. Best body text is #FFFFFF at 9.82:1 contrast (WCAG AA passes).

Color values

HEX	#77244B
RGB	rgb(119, 36, 75)
HSL	hsl(332, 54%, 30%)
HSV	hsv(332, 70%, 47%)
CMYK	cmyk(0%, 69.7%, 37%, 53.3%)
CIE-LAB	lab(28.62, 39.77, -4.14)
CIE-LCH	lch(28.62, 39.99, 354.06°)
OKLab	oklab(40.07% 0.1217 -0.0104)
OKLCH	oklch(40.07% 0.122 355.1)
XYZ	xyz(9.5092, 5.6928, 7.2533)
Luminance	0.0569 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77244B #247750

analogous

#772474 #77244B #772624

triadic

#77244B #4B7724 #244B77

tetradic

#77244B #747724 #247750 #262477

square

#77244B #747724 #247750 #262477

split-complementary

#77244B #247726 #247477

monochromatic

#190810 #48162D #77244B #A63269 #C94C87

Accessibility & contrast

On white

9.82

#77244B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.14

#77244B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77244B

9.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77244B	#FFFFFF	#000000	##FFFFFF
##77244B	1.00	9.82	2.14	9.82
#FFFFFF	9.82	1.00	21.00	1.00
#000000	2.14	21.00	1.00	21.00
##FFFFFF	9.82	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#323A4C

Deuteranopia (green-blind)

#494949

Tritanopia (blue-blind)

#801D34

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #77244b;
/* rgb */ color: rgb(119, 36, 75);
/* oklch */ color: oklch(40.1% 0.122 355.1);

Tailwind

colors: {
  custom: {
    50: '#a2657d',
    500: '#77244b',
    950: '#000000',
  },
}

SCSS

$custom: #77244b;
$custom-light: #a2657d;
$custom-dark: #000000;

JSON

{
  "hex": "#77244b",
  "rgb": {
    "r": 119,
    "g": 36,
    "b": 75
  },
  "hsl": {
    "h": 331.807,
    "s": 53.548,
    "l": 30.392
  },
  "oklch": {
    "l": 0.40072,
    "c": 0.12209,
    "h": 355.1
  },
  "luminance": 0.05692
}

Semantic roles & 50–950 ramp

primary

#77244B

secondary

#4DAA7E

accent

#DD984B

background

#FAF6F7

surface

#F4EBEE

border

#CEC6C9

text

#0F0609

muted

#7F7A7B

Preview Lab

Preview with #77244B

Body copy rendered with the generated semantic roles for this colour.

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