#772371#772371

#772371 is a dark, vivid purple. Relative luminance 0.063; OKLCH L 41.8% C 0.150 H 330.9°. Best body text is #FFFFFF at 9.28:1 contrast (WCAG AA passes).

Color values

HEX	#772371
RGB	rgb(119, 35, 113)
HSL	hsl(304, 55%, 30%)
HSV	hsv(304, 71%, 47%)
CMYK	cmyk(0%, 70.6%, 5%, 53.3%)
CIE-LAB	lab(30.20, 45.92, -26.43)
CIE-LCH	lch(30.20, 52.98, 330.07°)
OKLab	oklab(41.79% 0.1307 -0.0727)
OKLCH	oklch(41.79% 0.15 330.9)
XYZ	xyz(11.1894, 6.3171, 16.2496)
Luminance	0.0632 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#772371 #237729

analogous

#532377 #772371 #772347

triadic

#772371 #717723 #237177

tetradic

#772371 #775323 #237729 #234777

square

#772371 #775323 #237729 #234777

split-complementary

#772371 #477723 #237753

monochromatic

#180717 #481544 #772371 #A6319E #CA4AC1

Accessibility & contrast

On white

9.28

#772371 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.26

#772371 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #772371

9.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##772371	#FFFFFF	#000000	##FFFFFF
##772371	1.00	9.28	2.26	9.28
#FFFFFF	9.28	1.00	21.00	1.00
#000000	2.26	21.00	1.00	21.00
##FFFFFF	9.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1D4073

Deuteranopia (green-blind)

#3C4B6F

Tritanopia (blue-blind)

#7C2C47

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #772371;
/* rgb */ color: rgb(119, 35, 113);
/* oklch */ color: oklch(41.8% 0.150 330.9);

Tailwind

colors: {
  custom: {
    50: '#a1669a',
    500: '#772371',
    950: '#000000',
  },
}

SCSS

$custom: #772371;
$custom-light: #a1669a;
$custom-dark: #000000;

JSON

{
  "hex": "#772371",
  "rgb": {
    "r": 119,
    "g": 35,
    "b": 113
  },
  "hsl": {
    "h": 304.286,
    "s": 54.545,
    "l": 30.196
  },
  "oklch": {
    "l": 0.41785,
    "c": 0.14958,
    "h": 330.9
  },
  "luminance": 0.06316
}

Semantic roles & 50–950 ramp

primary

#772371

secondary

#4CAA53

accent

#DE544A

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #772371

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →