#77231A#77231A
#77231A is a dark, moderate red. Relative luminance 0.052; OKLCH L 38.7% C 0.119 H 29.6°. Best body text is #FFFFFF at 10.30:1 contrast (WCAG AA passes).
Color values
| HEX | #77231A |
|---|---|
| RGB | rgb(119, 35, 26) |
| HSL | hsl(6, 64%, 28%) |
| HSV | hsv(6, 78%, 47%) |
| CMYK | cmyk(0%, 70.6%, 78.2%, 53.3%) |
| CIE-LAB | lab(27.30, 36.06, 26.30) |
| CIE-LCH | lch(27.30, 44.63, 36.10°) |
| OKLab | oklab(38.71% 0.1034 0.0587) |
| OKLCH | oklch(38.71% 0.119 29.6) |
| XYZ | xyz(8.3962, 5.1998, 1.5386) |
| Luminance | 0.0520 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 4.18
Blood
#770001
ΔE00 4.86
Indian Red
#850E04
ΔE00 5.20
Maroon
#800000
ΔE00 5.26
Crimson (survey)
#8C000F
ΔE00 5.38
Dark Red
#840000
ΔE00 5.57
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77231A #1A6E77
analogous
#771A3F #77231A #77511A
triadic
#77231A #1A7723 #231A77
tetradic
#77231A #3F771A #1A6E77 #511A77
square
#77231A #3F771A #1A6E77 #511A77
split-complementary
#77231A #1A7751 #1A3F77
monochromatic
#190705 #45140F #77231A #A93225 #D34738
Accessibility & contrast
On white
10.30
#77231A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.04
#77231A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77231A
10.30:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77231A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77231A | 1.00 | 10.30 | 2.04 | 10.30 |
| #FFFFFF | 10.30 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.30 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3B3518
Deuteranopia (green-blind)
#504717
Tritanopia (blue-blind)
#830922
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #77231a; /* rgb */ color: rgb(119, 35, 26); /* oklch */ color: oklch(38.7% 0.119 29.6);
Tailwind
colors: {
custom: {
50: '#a56357',
500: '#77231a',
950: '#000000',
},
}SCSS
$custom: #77231a; $custom-light: #a56357; $custom-dark: #000000;
JSON
{
"hex": "#77231a",
"rgb": {
"r": 119,
"g": 35,
"b": 26
},
"hsl": {
"h": 5.806,
"s": 64.138,
"l": 28.431
},
"oklch": {
"l": 0.38705,
"c": 0.1189,
"h": 29.6
},
"luminance": 0.05199
}Semantic roles & 50–950 ramp
primary
#77231A
secondary
#41A1AC
accent
#D7E741
background
#FAF6F5
surface
#F5EBE9
border
#CFC6C5
text
#110603
muted
#807A78