#771F94#771F94

#771F94 is a dark, vivid purple. Relative luminance 0.070; OKLCH L 43.7% C 0.185 H 315.9°. Best body text is #FFFFFF at 8.72:1 contrast (WCAG AA passes).

Color values

HEX	#771F94
RGB	rgb(119, 31, 148)
HSL	hsl(285, 65%, 35%)
HSV	hsv(285, 79%, 58%)
CMYK	cmyk(19.6%, 79.1%, 0%, 42%)
CIE-LAB	lab(31.90, 54.04, -45.59)
CIE-LCH	lch(31.90, 70.71, 319.85°)
OKLab	oklab(43.71% 0.1329 -0.1286)
OKLCH	oklch(43.71% 0.185 315.9)
XYZ	xyz(13.4422, 7.0406, 28.6621)
Luminance	0.0704 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771F94 #3C941F

analogous

#3C1F94 #771F94 #941F77

triadic

#771F94 #94771F #1F9477

tetradic

#771F94 #943C1F #3C941F #1F7794

square

#771F94 #943C1F #3C941F #1F7794

split-complementary

#771F94 #77941F #1F943C

monochromatic

#260A2F #4E1461 #771F94 #A02AC7 #B953DB

Accessibility & contrast

On white

8.72

#771F94 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.41

#771F94 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771F94

8.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771F94	#FFFFFF	#000000	##FFFFFF
##771F94	1.00	8.72	2.41	8.72
#FFFFFF	8.72	1.00	21.00	1.00
#000000	2.41	21.00	1.00	21.00
##FFFFFF	8.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004697

Deuteranopia (green-blind)

#1D4D92

Tritanopia (blue-blind)

#753A59

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #771f94;
/* rgb */ color: rgb(119, 31, 148);
/* oklch */ color: oklch(43.7% 0.185 315.9);

Tailwind

colors: {
  custom: {
    50: '#a266b4',
    500: '#771f94',
    950: '#000000',
  },
}

SCSS

$custom: #771f94;
$custom-light: #a266b4;
$custom-dark: #000000;

JSON

{
  "hex": "#771f94",
  "rgb": {
    "r": 119,
    "g": 31,
    "b": 148
  },
  "hsl": {
    "h": 285.128,
    "s": 65.363,
    "l": 35.098
  },
  "oklch": {
    "l": 0.4371,
    "c": 0.18492,
    "h": 315.9
  },
  "luminance": 0.0704
}

Semantic roles & 50–950 ramp

primary

#771F94

secondary

#6CBE51

accent

#E83F69

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #771F94

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →