#771F71#771F71

#771F71 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.4% C 0.155 H 330.9°. Best body text is #FFFFFF at 9.46:1 contrast (WCAG AA passes).

Color values

HEX	#771F71
RGB	rgb(119, 31, 113)
HSL	hsl(304, 59%, 29%)
HSV	hsv(304, 74%, 47%)
CMYK	cmyk(0%, 73.9%, 5%, 53.3%)
CIE-LAB	lab(29.65, 47.47, -27.30)
CIE-LCH	lch(29.65, 54.76, 330.10°)
OKLab	oklab(41.39% 0.1352 -0.0752)
OKLCH	oklch(41.39% 0.155 330.9)
XYZ	xyz(11.0783, 6.0950, 16.2126)
Luminance	0.0609 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771F71 #1F7725

analogous

#511F77 #771F71 #771F45

triadic

#771F71 #71771F #1F7177

tetradic

#771F71 #77511F #1F7725 #1F4577

square

#771F71 #77511F #1F7725 #1F4577

split-complementary

#771F71 #45771F #1F7751

monochromatic

#180617 #461243 #771F71 #A82C9F #CE43C4

Accessibility & contrast

On white

9.46

#771F71 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.22

#771F71 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771F71

9.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771F71	#FFFFFF	#000000	##FFFFFF
##771F71	1.00	9.46	2.22	9.46
#FFFFFF	9.46	1.00	21.00	1.00
#000000	2.22	21.00	1.00	21.00
##FFFFFF	9.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#173E73

Deuteranopia (green-blind)

#3A4A6F

Tritanopia (blue-blind)

#7C2A46

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #771f71;
/* rgb */ color: rgb(119, 31, 113);
/* oklch */ color: oklch(41.4% 0.155 330.9);

Tailwind

colors: {
  custom: {
    50: '#a1649a',
    500: '#771f71',
    950: '#000000',
  },
}

SCSS

$custom: #771f71;
$custom-light: #a1649a;
$custom-dark: #000000;

JSON

{
  "hex": "#771f71",
  "rgb": {
    "r": 119,
    "g": 31,
    "b": 113
  },
  "hsl": {
    "h": 304.091,
    "s": 58.667,
    "l": 29.412
  },
  "oklch": {
    "l": 0.4139,
    "c": 0.15467,
    "h": 330.9
  },
  "luminance": 0.06094
}

Semantic roles & 50–950 ramp

primary

#771F71

secondary

#47AB4E

accent

#E25146

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #771F71

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →