#771F48#771F48
#771F48 is a dark, vivid pink. Relative luminance 0.054; OKLCH L 39.4% C 0.127 H 356.2°. Best body text is #FFFFFF at 10.13:1 contrast (WCAG AA passes).
Color values
| HEX | #771F48 |
|---|---|
| RGB | rgb(119, 31, 72) |
| HSL | hsl(332, 59%, 29%) |
| HSV | hsv(332, 74%, 47%) |
| CMYK | cmyk(0%, 73.9%, 39.5%, 53.3%) |
| CIE-LAB | lab(27.77, 41.49, -3.41) |
| CIE-LCH | lch(27.77, 41.63, 355.30°) |
| OKLab | oklab(39.41% 0.1272 -0.0085) |
| OKLCH | oklch(39.41% 0.127 356.2) |
| XYZ | xyz(9.2680, 5.3709, 6.6783) |
| Luminance | 0.0537 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.11
Wine (survey)
#80013F
ΔE00 3.98
Merlot
#730039
ΔE00 4.22
Reddish Purple
#910951
ΔE00 5.13
Velvet
#750851
ΔE00 5.30
Mulberry
#920A4E
ΔE00 5.31
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771F48 #1F774E
analogous
#771F74 #771F48 #77221F
triadic
#771F48 #48771F #1F4877
tetradic
#771F48 #74771F #1F774E #221F77
square
#771F48 #74771F #1F774E #221F77
split-complementary
#771F48 #1F7722 #1F7477
monochromatic
#18060F #46122B #771F48 #A82C65 #CE4383
Accessibility & contrast
On white
10.13
#771F48 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.07
#771F48 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771F48
10.13:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771F48 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771F48 | 1.00 | 10.13 | 2.07 | 10.13 |
| #FFFFFF | 10.13 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.07 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.13 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#303749
Deuteranopia (green-blind)
#484846
Tritanopia (blue-blind)
#811630
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #771f48; /* rgb */ color: rgb(119, 31, 72); /* oklch */ color: oklch(39.4% 0.127 356.2);
Tailwind
colors: {
custom: {
50: '#a2637a',
500: '#771f48',
950: '#000000',
},
}SCSS
$custom: #771f48; $custom-light: #a2637a; $custom-dark: #000000;
JSON
{
"hex": "#771f48",
"rgb": {
"r": 119,
"g": 31,
"b": 72
},
"hsl": {
"h": 332.045,
"s": 58.667,
"l": 29.412
},
"oklch": {
"l": 0.39405,
"c": 0.12748,
"h": 356.2
},
"luminance": 0.0537
}Semantic roles & 50–950 ramp
primary
#771F48
secondary
#47AB7C
accent
#E29946
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100609
muted
#7F7A7B