#771F40#771F40
#771F40 is a dark, vivid pink. Relative luminance 0.053; OKLCH L 39.1% C 0.124 H 2.1°. Best body text is #FFFFFF at 10.22:1 contrast (WCAG AA passes).
Color values
| HEX | #771F40 |
|---|---|
| RGB | rgb(119, 31, 64) |
| HSL | hsl(338, 59%, 29%) |
| HSV | hsv(338, 74%, 47%) |
| CMYK | cmyk(0%, 73.9%, 46.2%, 53.3%) |
| CIE-LAB | lab(27.50, 40.60, 1.55) |
| CIE-LCH | lch(27.50, 40.63, 2.19°) |
| OKLab | oklab(39.12% 0.1243 0.0045) |
| OKLCH | oklch(39.12% 0.124 2.1) |
| XYZ | xyz(9.0238, 5.2732, 5.3921) |
| Luminance | 0.0527 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 3.38
Merlot
#730039
ΔE00 3.76
Red Purple
#820747
ΔE00 3.97
Mulberry
#920A4E
ΔE00 5.70
Reddish Purple
#910951
ΔE00 6.02
Bordeaux
#7B002C
ΔE00 6.10
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771F40 #1F7756
analogous
#771F6C #771F40 #772A1F
triadic
#771F40 #40771F #1F4077
tetradic
#771F40 #6C771F #1F7756 #2A1F77
square
#771F40 #6C771F #1F7756 #2A1F77
split-complementary
#771F40 #1F772A #1F6C77
monochromatic
#18060D #461226 #771F40 #A82C5A #CE4377
Accessibility & contrast
On white
10.22
#771F40 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.05
#771F40 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771F40
10.22:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771F40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771F40 | 1.00 | 10.22 | 2.05 | 10.22 |
| #FFFFFF | 10.22 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.05 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.22 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#323641
Deuteranopia (green-blind)
#4A473E
Tritanopia (blue-blind)
#82122D
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #771f40; /* rgb */ color: rgb(119, 31, 64); /* oklch */ color: oklch(39.1% 0.124 2.1);
Tailwind
colors: {
custom: {
50: '#a36274',
500: '#771f40',
950: '#000000',
},
}SCSS
$custom: #771f40; $custom-light: #a36274; $custom-dark: #000000;
JSON
{
"hex": "#771f40",
"rgb": {
"r": 119,
"g": 31,
"b": 64
},
"hsl": {
"h": 337.5,
"s": 58.667,
"l": 29.412
},
"oklch": {
"l": 0.39121,
"c": 0.12442,
"h": 2.1
},
"luminance": 0.05272
}Semantic roles & 50–950 ramp
primary
#771F40
secondary
#47AB85
accent
#E2A746
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100508
muted
#7F7A7B