#771D6D#771D6D

#771D6D is a dark, vivid purple. Relative luminance 0.059; OKLCH L 41.0% C 0.154 H 333.0°. Best body text is #FFFFFF at 9.63:1 contrast (WCAG AA passes).

Color values

HEX	#771D6D
RGB	rgb(119, 29, 109)
HSL	hsl(307, 61%, 29%)
HSV	hsv(307, 76%, 47%)
CMYK	cmyk(0%, 75.6%, 8.4%, 53.3%)
CIE-LAB	lab(29.17, 47.52, -25.49)
CIE-LCH	lch(29.17, 53.93, 331.79°)
OKLab	oklab(40.98% 0.1371 -0.0699)
OKLCH	oklch(40.98% 0.154 333)
XYZ	xyz(10.8075, 5.9057, 15.0357)
Luminance	0.0590 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771D6D #1D7727

analogous

#541D77 #771D6D #771D40

triadic

#771D6D #6D771D #1D6D77

tetradic

#771D6D #77541D #1D7727 #1D4077

square

#771D6D #77541D #1D7727 #1D4077

split-complementary

#771D6D #40771D #1D7754

monochromatic

#190617 #461140 #771D6D #A8299A #D03EC0

Accessibility & contrast

On white

9.63

#771D6D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.18

#771D6D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771D6D

9.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771D6D	#FFFFFF	#000000	##FFFFFF
##771D6D	1.00	9.63	2.18	9.63
#FFFFFF	9.63	1.00	21.00	1.00
#000000	2.18	21.00	1.00	21.00
##FFFFFF	9.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#193D6F

Deuteranopia (green-blind)

#3B496B

Tritanopia (blue-blind)

#7D2643

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #771d6d;
/* rgb */ color: rgb(119, 29, 109);
/* oklch */ color: oklch(41.0% 0.154 333.0);

Tailwind

colors: {
  custom: {
    50: '#a16397',
    500: '#771d6d',
    950: '#000000',
  },
}

SCSS

$custom: #771d6d;
$custom-light: #a16397;
$custom-dark: #000000;

JSON

{
  "hex": "#771d6d",
  "rgb": {
    "r": 119,
    "g": 29,
    "b": 109
  },
  "hsl": {
    "h": 306.667,
    "s": 60.811,
    "l": 29.02
  },
  "oklch": {
    "l": 0.40975,
    "c": 0.15388,
    "h": 333
  },
  "luminance": 0.05905
}

Semantic roles & 50–950 ramp

primary

#771D6D

secondary

#45AB50

accent

#E45644

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060D

muted

#7F7A7E

Preview Lab

Preview with #771D6D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →