#771D4E#771D4E
#771D4E is a dark, vivid pink. Relative luminance 0.054; OKLCH L 39.4% C 0.133 H 351.6°. Best body text is #FFFFFF at 10.14:1 contrast (WCAG AA passes).
Color values
| HEX | #771D4E |
|---|---|
| RGB | rgb(119, 29, 78) |
| HSL | hsl(327, 61%, 29%) |
| HSV | hsv(327, 76%, 47%) |
| CMYK | cmyk(0%, 75.6%, 34.5%, 53.3%) |
| CIE-LAB | lab(27.71, 42.99, -7.49) |
| CIE-LCH | lch(27.71, 43.63, 350.12°) |
| OKLab | oklab(39.44% 0.1315 -0.0194) |
| OKLCH | oklch(39.44% 0.133 351.6) |
| XYZ | xyz(9.4228, 5.3518, 7.7430) |
| Luminance | 0.0535 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Velvet
#750851
ΔE00 3.44
Red Purple
#820747
ΔE00 3.71
Wine (survey)
#80013F
ΔE00 5.26
Reddish Purple
#910951
ΔE00 5.28
Merlot
#730039
ΔE00 5.36
Mulberry
#920A4E
ΔE00 5.84
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771D4E #1D7746
analogous
#731D77 #771D4E #771D21
triadic
#771D4E #4E771D #1D4E77
tetradic
#771D4E #77731D #1D7746 #1D2177
square
#771D4E #77731D #1D7746 #1D2177
split-complementary
#771D4E #21771D #1D7773
monochromatic
#190610 #46112E #771D4E #A8296E #D03E8E
Accessibility & contrast
On white
10.14
#771D4E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.07
#771D4E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771D4E
10.14:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771D4E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771D4E | 1.00 | 10.14 | 2.07 | 10.14 |
| #FFFFFF | 10.14 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.07 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.14 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2C374F
Deuteranopia (green-blind)
#46474C
Tritanopia (blue-blind)
#801633
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #771d4e; /* rgb */ color: rgb(119, 29, 78); /* oklch */ color: oklch(39.4% 0.133 351.6);
Tailwind
colors: {
custom: {
50: '#a2627f',
500: '#771d4e',
950: '#000000',
},
}SCSS
$custom: #771d4e; $custom-light: #a2627f; $custom-dark: #000000;
JSON
{
"hex": "#771d4e",
"rgb": {
"r": 119,
"g": 29,
"b": 78
},
"hsl": {
"h": 327.333,
"s": 60.811,
"l": 29.02
},
"oklch": {
"l": 0.3944,
"c": 0.13294,
"h": 351.6
},
"luminance": 0.05351
}Semantic roles & 50–950 ramp
primary
#771D4E
secondary
#45AB73
accent
#E48D44
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F050A
muted
#7F7A7C