#771D4C#771D4C
#771D4C is a dark, vivid pink. Relative luminance 0.053; OKLCH L 39.4% C 0.132 H 353.0°. Best body text is #FFFFFF at 10.17:1 contrast (WCAG AA passes).
Color values
| HEX | #771D4C |
|---|---|
| RGB | rgb(119, 29, 76) |
| HSL | hsl(329, 61%, 29%) |
| HSV | hsv(329, 76%, 47%) |
| CMYK | cmyk(0%, 75.6%, 36.1%, 53.3%) |
| CIE-LAB | lab(27.64, 42.74, -6.27) |
| CIE-LCH | lch(27.64, 43.20, 351.65°) |
| OKLab | oklab(39.36% 0.1309 -0.0161) |
| OKLCH | oklch(39.36% 0.132 353) |
| XYZ | xyz(9.3522, 5.3236, 7.3711) |
| Luminance | 0.0532 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.35
Velvet
#750851
ΔE00 3.90
Wine (survey)
#80013F
ΔE00 4.77
Merlot
#730039
ΔE00 4.89
Reddish Purple
#910951
ΔE00 5.13
Mulberry
#920A4E
ΔE00 5.60
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771D4C #1D7748
analogous
#751D77 #771D4C #771D1F
triadic
#771D4C #4C771D #1D4C77
tetradic
#771D4C #77751D #1D7748 #1D1F77
square
#771D4C #77751D #1D7748 #1D1F77
split-complementary
#771D4C #1F771D #1D7775
monochromatic
#190610 #46112D #771D4C #A8296B #D03E8A
Accessibility & contrast
On white
10.17
#771D4C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.06
#771D4C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771D4C
10.17:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771D4C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771D4C | 1.00 | 10.17 | 2.06 | 10.17 |
| #FFFFFF | 10.17 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.06 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.17 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2D374D
Deuteranopia (green-blind)
#46474A
Tritanopia (blue-blind)
#811532
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #771d4c; /* rgb */ color: rgb(119, 29, 76); /* oklch */ color: oklch(39.4% 0.132 353.0);
Tailwind
colors: {
custom: {
50: '#a2627e',
500: '#771d4c',
950: '#000000',
},
}SCSS
$custom: #771d4c; $custom-light: #a2627e; $custom-dark: #000000;
JSON
{
"hex": "#771d4c",
"rgb": {
"r": 119,
"g": 29,
"b": 76
},
"hsl": {
"h": 328.667,
"s": 60.811,
"l": 29.02
},
"oklch": {
"l": 0.39359,
"c": 0.13191,
"h": 353
},
"luminance": 0.05322
}Semantic roles & 50–950 ramp
primary
#771D4C
secondary
#45AB76
accent
#E49044
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F0509
muted
#7F7A7B