#771D3F#771D3F
#771D3F is a dark, vivid pink. Relative luminance 0.052; OKLCH L 38.9% C 0.127 H 2.3°. Best body text is #FFFFFF at 10.33:1 contrast (WCAG AA passes).
Color values
| HEX | #771D3F |
|---|---|
| RGB | rgb(119, 29, 63) |
| HSL | hsl(337, 61%, 29%) |
| HSV | hsv(337, 76%, 47%) |
| CMYK | cmyk(0%, 75.6%, 47.1%, 53.3%) |
| CIE-LAB | lab(27.19, 41.28, 1.78) |
| CIE-LCH | lch(27.19, 41.32, 2.46°) |
| OKLab | oklab(38.88% 0.1265 0.005) |
| OKLCH | oklch(38.88% 0.127 2.3) |
| XYZ | xyz(8.9450, 5.1607, 5.2267) |
| Luminance | 0.0516 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 3.12
Merlot
#730039
ΔE00 3.46
Red Purple
#820747
ΔE00 3.86
Mulberry
#920A4E
ΔE00 5.68
Bordeaux
#7B002C
ΔE00 5.84
Reddish Purple
#910951
ΔE00 6.02
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771D3F #1D7755
analogous
#771D6C #771D3F #77281D
triadic
#771D3F #3F771D #1D3F77
tetradic
#771D3F #6C771D #1D7755 #281D77
square
#771D3F #6C771D #1D7755 #281D77
split-complementary
#771D3F #1D7728 #1D6C77
monochromatic
#19060D #461125 #771D3F #A82959 #D03E75
Accessibility & contrast
On white
10.33
#771D3F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#771D3F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771D3F
10.33:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771D3F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771D3F | 1.00 | 10.33 | 2.03 | 10.33 |
| #FFFFFF | 10.33 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.33 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#313540
Deuteranopia (green-blind)
#49473D
Tritanopia (blue-blind)
#820E2B
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #771d3f; /* rgb */ color: rgb(119, 29, 63); /* oklch */ color: oklch(38.9% 0.127 2.3);
Tailwind
colors: {
custom: {
50: '#a36173',
500: '#771d3f',
950: '#000000',
},
}SCSS
$custom: #771d3f; $custom-light: #a36173; $custom-dark: #000000;
JSON
{
"hex": "#771d3f",
"rgb": {
"r": 119,
"g": 29,
"b": 63
},
"hsl": {
"h": 337.333,
"s": 60.811,
"l": 29.02
},
"oklch": {
"l": 0.38881,
"c": 0.12656,
"h": 2.3
},
"luminance": 0.0516
}Semantic roles & 50–950 ramp
primary
#771D3F
secondary
#45AB84
accent
#E4A744
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100508
muted
#7F7A7B