#771C36#771C36
#771C36 is a dark, vivid pink. Relative luminance 0.050; OKLCH L 38.5% C 0.126 H 8.6°. Best body text is #FFFFFF at 10.48:1 contrast (WCAG AA passes).
Color values
| HEX | #771C36 |
|---|---|
| RGB | rgb(119, 28, 54) |
| HSL | hsl(343, 62%, 29%) |
| HSV | hsv(343, 76%, 47%) |
| CMYK | cmyk(0%, 76.5%, 54.6%, 53.3%) |
| CIE-LAB | lab(26.79, 40.80, 7.29) |
| CIE-LCH | lch(26.79, 41.45, 10.13°) |
| OKLab | oklab(38.5% 0.1241 0.0187) |
| OKLCH | oklch(38.5% 0.126 8.6) |
| XYZ | xyz(8.6896, 5.0200, 4.0007) |
| Luminance | 0.0502 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.41
Red Wine
#8C0034
ΔE00 4.64
Wine (survey)
#80013F
ΔE00 4.84
Wine
#722F37
ΔE00 5.06
Merlot
#730039
ΔE00 5.13
Maroon (survey)
#650021
ΔE00 5.67
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771C36 #1C775D
analogous
#771C64 #771C36 #77301C
triadic
#771C36 #36771C #1C3677
tetradic
#771C36 #64771C #1C775D #301C77
square
#771C36 #64771C #1C775D #301C77
split-complementary
#771C36 #1C7730 #1C6477
monochromatic
#19060B #451020 #771C36 #A9284C #D13C67
Accessibility & contrast
On white
10.48
#771C36 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.00
#771C36 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771C36
10.48:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771C36 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771C36 | 1.00 | 10.48 | 2.00 | 10.48 |
| #FFFFFF | 10.48 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.00 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.48 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#333436
Deuteranopia (green-blind)
#4A4634
Tritanopia (blue-blind)
#820627
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #771c36; /* rgb */ color: rgb(119, 28, 54); /* oklch */ color: oklch(38.5% 0.126 8.6);
Tailwind
colors: {
custom: {
50: '#a3616c',
500: '#771c36',
950: '#000000',
},
}SCSS
$custom: #771c36; $custom-light: #a3616c; $custom-dark: #000000;
JSON
{
"hex": "#771c36",
"rgb": {
"r": 119,
"g": 28,
"b": 54
},
"hsl": {
"h": 342.857,
"s": 61.905,
"l": 28.824
},
"oklch": {
"l": 0.38503,
"c": 0.1255,
"h": 8.6
},
"luminance": 0.05019
}Semantic roles & 50–950 ramp
primary
#771C36
secondary
#44AB8E
accent
#E5B743
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#100507
muted
#7F7A7A