#771B78#771B78

#771B78 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.5% C 0.165 H 327.6°. Best body text is #FFFFFF at 9.49:1 contrast (WCAG AA passes).

Color values

HEX	#771B78
RGB	rgb(119, 27, 120)
HSL	hsl(299, 63%, 29%)
HSV	hsv(299, 78%, 47%)
CMYK	cmyk(0.8%, 77.5%, 0%, 52.9%)
CIE-LAB	lab(29.57, 50.08, -31.88)
CIE-LCH	lch(29.57, 59.37, 327.53°)
OKLab	oklab(41.47% 0.1393 -0.0884)
OKLCH	oklch(41.47% 0.165 327.6)
XYZ	xyz(11.3897, 6.0627, 18.3360)
Luminance	0.0606 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771B78 #1C781B

analogous

#491B78 #771B78 #781B4B

triadic

#771B78 #78771B #1B7877

tetradic

#771B78 #78491B #1C781B #1B4B78

square

#771B78 #78491B #1C781B #1B4B78

split-complementary

#771B78 #4B781B #1B7849

monochromatic

#190619 #451046 #771B78 #A926AA #D13BD3

Accessibility & contrast

On white

9.49

#771B78 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.21

#771B78 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771B78

9.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771B78	#FFFFFF	#000000	##FFFFFF
##771B78	1.00	9.49	2.21	9.49
#FFFFFF	9.49	1.00	21.00	1.00
#000000	2.21	21.00	1.00	21.00
##FFFFFF	9.49	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#043E7B

Deuteranopia (green-blind)

#344A76

Tritanopia (blue-blind)

#7B2A48

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #771b78;
/* rgb */ color: rgb(119, 27, 120);
/* oklch */ color: oklch(41.5% 0.165 327.6);

Tailwind

colors: {
  custom: {
    50: '#a2639f',
    500: '#771b78',
    950: '#000000',
  },
}

SCSS

$custom: #771b78;
$custom-light: #a2639f;
$custom-dark: #000000;

JSON

{
  "hex": "#771b78",
  "rgb": {
    "r": 119,
    "g": 27,
    "b": 120
  },
  "hsl": {
    "h": 299.355,
    "s": 63.265,
    "l": 28.824
  },
  "oklch": {
    "l": 0.41465,
    "c": 0.16496,
    "h": 327.6
  },
  "luminance": 0.06062
}

Semantic roles & 50–950 ramp

primary

#771B78

secondary

#44AC43

accent

#E64143

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #771B78

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →