#771B68#771B68

#771B68 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.5% C 0.152 H 335.6°. Best body text is #FFFFFF at 9.81:1 contrast (WCAG AA passes).

Color values

HEX	#771B68
RGB	rgb(119, 27, 104)
HSL	hsl(310, 63%, 29%)
HSV	hsv(310, 77%, 47%)
CMYK	cmyk(0%, 77.3%, 12.6%, 53.3%)
CIE-LAB	lab(28.66, 47.41, -23.08)
CIE-LCH	lch(28.66, 52.73, 334.04°)
OKLab	oklab(40.52% 0.1387 -0.063)
OKLCH	oklch(40.52% 0.152 335.6)
XYZ	xyz(10.4985, 5.7062, 13.6425)
Luminance	0.0570 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771B68 #1B772A

analogous

#581B77 #771B68 #771B3A

triadic

#771B68 #68771B #1B6877

tetradic

#771B68 #77581B #1B772A #1B3A77

square

#771B68 #77581B #1B772A #1B3A77

split-complementary

#771B68 #3A771B #1B7758

monochromatic

#190616 #45103C #771B68 #A92694 #D23AB9

Accessibility & contrast

On white

9.81

#771B68 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.14

#771B68 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771B68

9.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771B68	#FFFFFF	#000000	##FFFFFF
##771B68	1.00	9.81	2.14	9.81
#FFFFFF	9.81	1.00	21.00	1.00
#000000	2.14	21.00	1.00	21.00
##FFFFFF	9.81	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1B3B6A

Deuteranopia (green-blind)

#3C4866

Tritanopia (blue-blind)

#7D2240

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #771b68;
/* rgb */ color: rgb(119, 27, 104);
/* oklch */ color: oklch(40.5% 0.152 335.6);

Tailwind

colors: {
  custom: {
    50: '#a16293',
    500: '#771b68',
    950: '#000000',
  },
}

SCSS

$custom: #771b68;
$custom-light: #a16293;
$custom-dark: #000000;

JSON

{
  "hex": "#771b68",
  "rgb": {
    "r": 119,
    "g": 27,
    "b": 104
  },
  "hsl": {
    "h": 309.783,
    "s": 63.014,
    "l": 28.627
  },
  "oklch": {
    "l": 0.40517,
    "c": 0.15236,
    "h": 335.6
  },
  "luminance": 0.05705
}

Semantic roles & 50–950 ramp

primary

#771B68

secondary

#42AB54

accent

#E65D42

background

#FAF6F9

surface

#F4EBF1

border

#CEC6CB

text

#0F060D

muted

#7F7A7E

Preview Lab

Preview with #771B68

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →