#771B3A#771B3A

#771B3A is a dark, vivid pink. Relative luminance 0.050; OKLCH L 38.5% C 0.127 H 5.4°. Best body text is #FFFFFF at 10.49:1 contrast (WCAG AA passes).

Color values

HEX	#771B3A
RGB	rgb(119, 27, 58)
HSL	hsl(340, 63%, 29%)
HSV	hsv(340, 77%, 47%)
CMYK	cmyk(0%, 77.3%, 51.3%, 53.3%)
CIE-LAB	lab(26.77, 41.53, 4.55)
CIE-LCH	lch(26.77, 41.78, 6.25°)
OKLab	oklab(38.52% 0.1269 0.012)
OKLCH	oklch(38.52% 0.127 5.4)
XYZ	xyz(8.7642, 5.0125, 4.5082)
Luminance	0.0501 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771B3A #1B7758

analogous

#771B68 #771B3A #772A1B

triadic

#771B3A #3A771B #1B3A77

tetradic

#771B3A #68771B #1B7758 #2A1B77

square

#771B3A #68771B #1B7758 #2A1B77

split-complementary

#771B3A #1B772A #1B6877

monochromatic

#19060C #451022 #771B3A #A92652 #D23A6D

Accessibility & contrast

On white

10.49

#771B3A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.00

#771B3A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771B3A

10.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771B3A	#FFFFFF	#000000	##FFFFFF
##771B3A	1.00	10.49	2.00	10.49
#FFFFFF	10.49	1.00	21.00	1.00
#000000	2.00	21.00	1.00	21.00
##FFFFFF	10.49	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#31343B

Deuteranopia (green-blind)

#4A4638

Tritanopia (blue-blind)

#820728

Achromatopsia (no color)

#3F3F3F

Design tokens & code

CSS

--color: #771b3a;
/* rgb */ color: rgb(119, 27, 58);
/* oklch */ color: oklch(38.5% 0.127 5.4);

Tailwind

colors: {
  custom: {
    50: '#a3606f',
    500: '#771b3a',
    950: '#000000',
  },
}

SCSS

$custom: #771b3a;
$custom-light: #a3606f;
$custom-dark: #000000;

JSON

{
  "hex": "#771b3a",
  "rgb": {
    "r": 119,
    "g": 27,
    "b": 58
  },
  "hsl": {
    "h": 339.783,
    "s": 63.014,
    "l": 28.627
  },
  "oklch": {
    "l": 0.38524,
    "c": 0.12748,
    "h": 5.4
  },
  "luminance": 0.05011
}

Semantic roles & 50–950 ramp

primary

#771B3A

secondary

#42AB88

accent

#E6AF42

background

#FAF5F6

surface

#F4EAEC

border

#CEC6C7

text

#100507

muted

#7F797A

Preview Lab

Preview with #771B3A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →