#771A44#771A44
#771A44 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.8% C 0.132 H 358.0°. Best body text is #FFFFFF at 10.42:1 contrast (WCAG AA passes).
Color values
| HEX | #771A44 |
|---|---|
| RGB | rgb(119, 26, 68) |
| HSL | hsl(333, 64%, 28%) |
| HSV | hsv(333, 78%, 47%) |
| CMYK | cmyk(0%, 78.2%, 42.9%, 53.3%) |
| CIE-LAB | lab(26.96, 42.91, -1.93) |
| CIE-LCH | lch(26.96, 42.95, 357.43°) |
| OKLab | oklab(38.77% 0.1318 -0.0045) |
| OKLCH | oklch(38.77% 0.132 358) |
| XYZ | xyz(9.0212, 5.0792, 5.9731) |
| Luminance | 0.0508 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 2.63
Wine (survey)
#80013F
ΔE00 3.02
Merlot
#730039
ΔE00 3.17
Reddish Purple
#910951
ΔE00 5.13
Mulberry
#920A4E
ΔE00 5.17
Velvet
#750851
ΔE00 5.69
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771A44 #1A774D
analogous
#771A72 #771A44 #771E1A
triadic
#771A44 #44771A #1A4477
tetradic
#771A44 #72771A #1A774D #1E1A77
square
#771A44 #72771A #1A774D #1E1A77
split-complementary
#771A44 #1A771E #1A7277
monochromatic
#19050E #450F27 #771A44 #A92561 #D3387E
Accessibility & contrast
On white
10.42
#771A44 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.02
#771A44 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771A44
10.42:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771A44 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771A44 | 1.00 | 10.42 | 2.02 | 10.42 |
| #FFFFFF | 10.42 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.42 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2E3545
Deuteranopia (green-blind)
#474642
Tritanopia (blue-blind)
#810C2C
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #771a44; /* rgb */ color: rgb(119, 26, 68); /* oklch */ color: oklch(38.8% 0.132 358.0);
Tailwind
colors: {
custom: {
50: '#a36077',
500: '#771a44',
950: '#000000',
},
}SCSS
$custom: #771a44; $custom-light: #a36077; $custom-dark: #000000;
JSON
{
"hex": "#771a44",
"rgb": {
"r": 119,
"g": 26,
"b": 68
},
"hsl": {
"h": 332.903,
"s": 64.138,
"l": 28.431
},
"oklch": {
"l": 0.38766,
"c": 0.13187,
"h": 358
},
"luminance": 0.05078
}Semantic roles & 50–950 ramp
primary
#771A44
secondary
#41AC7C
accent
#E79C41
background
#FAF5F7
surface
#F4EAED
border
#CEC6C8
text
#100508
muted
#7F797B