#77191D#77191D

#77191D is a dark, vivid red. Relative luminance 0.047; OKLCH L 37.7% C 0.128 H 23.9°. Best body text is #FFFFFF at 10.82:1 contrast (WCAG AA passes).

Color values

HEX	#77191D
RGB	rgb(119, 25, 29)
HSL	hsl(357, 65%, 28%)
HSV	hsv(357, 79%, 47%)
CMYK	cmyk(0%, 79%, 75.6%, 53.3%)
CIE-LAB	lab(25.88, 40.20, 22.82)
CIE-LCH	lch(25.88, 46.23, 29.58°)
OKLab	oklab(37.66% 0.1171 0.0519)
OKLCH	oklch(37.66% 0.128 23.9)
XYZ	xyz(8.1781, 4.7072, 1.6401)
Luminance	0.0471 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77191D #197773

analogous

#77194C #77191D #774419

triadic

#77191D #1D7719 #191D77

tetradic

#77191D #4C7719 #197773 #441977

square

#77191D #4C7719 #197773 #441977

split-complementary

#77191D #197744 #194C77

monochromatic

#190506 #440E11 #77191D #AA2429 #D5363C

Accessibility & contrast

On white

10.82

#77191D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.94

#77191D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77191D

10.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77191D	#FFFFFF	#000000	##FFFFFF
##77191D	1.00	10.82	1.94	10.82
#FFFFFF	10.82	1.00	21.00	1.00
#000000	1.94	21.00	1.00	21.00
##FFFFFF	10.82	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#35301C

Deuteranopia (green-blind)

#4D451A

Tritanopia (blue-blind)

#83001C

Achromatopsia (no color)

#3D3D3D

Design tokens & code

CSS

--color: #77191d;
/* rgb */ color: rgb(119, 25, 29);
/* oklch */ color: oklch(37.7% 0.128 23.9);

Tailwind

colors: {
  custom: {
    50: '#a55f59',
    500: '#77191d',
    950: '#000000',
  },
}

SCSS

$custom: #77191d;
$custom-light: #a55f59;
$custom-dark: #000000;

JSON

{
  "hex": "#77191d",
  "rgb": {
    "r": 119,
    "g": 25,
    "b": 29
  },
  "hsl": {
    "h": 357.447,
    "s": 65.278,
    "l": 28.235
  },
  "oklch": {
    "l": 0.37663,
    "c": 0.12812,
    "h": 23.9
  },
  "luminance": 0.04706
}

Semantic roles & 50–950 ramp

primary

#77191D

secondary

#40ACA7

accent

#E8E140

background

#FBF5F5

surface

#F6EAE9

border

#D0C6C5

text

#110503

muted

#807978

Preview Lab

Preview with #77191D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →