#771777#771777

#771777 is a dark, vivid purple. Relative luminance 0.059; OKLCH L 41.1% C 0.168 H 328.1°. Best body text is #FFFFFF at 9.66:1 contrast (WCAG AA passes).

Color values

HEX	#771777
RGB	rgb(119, 23, 119)
HSL	hsl(300, 68%, 28%)
HSV	hsv(300, 81%, 47%)
CMYK	cmyk(0%, 80.7%, 0%, 53.3%)
CIE-LAB	lab(29.08, 51.16, -32.03)
CIE-LCH	lch(29.08, 60.36, 327.95°)
OKLab	oklab(41.09% 0.1428 -0.0888)
OKLCH	oklch(41.09% 0.168 328.1)
XYZ	xyz(11.2438, 5.8675, 17.9895)
Luminance	0.0587 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771777 #177717

analogous

#471777 #771777 #771747

triadic

#771777 #777717 #177777

tetradic

#771777 #774717 #177717 #174777

square

#771777 #774717 #177717 #174777

split-complementary

#771777 #477717 #177747

monochromatic

#1A051A #440D44 #771777 #AA21AA #D731D7

Accessibility & contrast

On white

9.66

#771777 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.17

#771777 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771777

9.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771777	#FFFFFF	#000000	##FFFFFF
##771777	1.00	9.66	2.17	9.66
#FFFFFF	9.66	1.00	21.00	1.00
#000000	2.17	21.00	1.00	21.00
##FFFFFF	9.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003D7A

Deuteranopia (green-blind)

#334975

Tritanopia (blue-blind)

#7B2747

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #771777;
/* rgb */ color: rgb(119, 23, 119);
/* oklch */ color: oklch(41.1% 0.168 328.1);

Tailwind

colors: {
  custom: {
    50: '#a2619f',
    500: '#771777',
    950: '#000000',
  },
}

SCSS

$custom: #771777;
$custom-light: #a2619f;
$custom-dark: #000000;

JSON

{
  "hex": "#771777",
  "rgb": {
    "r": 119,
    "g": 23,
    "b": 119
  },
  "hsl": {
    "h": 300,
    "s": 67.606,
    "l": 27.843
  },
  "oklch": {
    "l": 0.41093,
    "c": 0.16819,
    "h": 328.1
  },
  "luminance": 0.05867
}

Semantic roles & 50–950 ramp

primary

#771777

secondary

#3EAC3E

accent

#EA3D3D

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #771777

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →