#722072#722072

#722072 is a dark, vivid purple. Relative luminance 0.058; OKLCH L 40.7% C 0.151 H 327.9°. Best body text is #FFFFFF at 9.70:1 contrast (WCAG AA passes).

Color values

HEX	#722072
RGB	rgb(114, 32, 114)
HSL	hsl(300, 56%, 29%)
HSV	hsv(300, 72%, 45%)
CMYK	cmyk(0%, 71.9%, 0%, 55.3%)
CIE-LAB	lab(28.97, 46.03, -29.07)
CIE-LCH	lch(28.97, 54.44, 327.72°)
OKLab	oklab(40.75% 0.1284 -0.0804)
OKLCH	oklch(40.75% 0.151 327.9)
XYZ	xyz(10.4931, 5.8261, 16.4882)
Luminance	0.0583 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#722072 #207220

analogous

#492072 #722072 #722049

triadic

#722072 #727220 #207272

tetradic

#722072 #724920 #207220 #204972

square

#722072 #724920 #207220 #204972

split-complementary

#722072 #497220 #207249

monochromatic

#180718 #421342 #722072 #A22DA2 #CA42CA

Accessibility & contrast

On white

9.70

#722072 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.17

#722072 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #722072

9.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##722072	#FFFFFF	#000000	##FFFFFF
##722072	1.00	9.70	2.17	9.70
#FFFFFF	9.70	1.00	21.00	1.00
#000000	2.17	21.00	1.00	21.00
##FFFFFF	9.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#133D74

Deuteranopia (green-blind)

#354870

Tritanopia (blue-blind)

#762C46

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #722072;
/* rgb */ color: rgb(114, 32, 114);
/* oklch */ color: oklch(40.7% 0.151 327.9);

Tailwind

colors: {
  custom: {
    50: '#9d649b',
    500: '#722072',
    950: '#000000',
  },
}

SCSS

$custom: #722072;
$custom-light: #9d649b;
$custom-dark: #000000;

JSON

{
  "hex": "#722072",
  "rgb": {
    "r": 114,
    "g": 32,
    "b": 114
  },
  "hsl": {
    "h": 300,
    "s": 56.164,
    "l": 28.627
  },
  "oklch": {
    "l": 0.40749,
    "c": 0.15148,
    "h": 327.9
  },
  "luminance": 0.05825
}

Semantic roles & 50–950 ramp

primary

#722072

secondary

#48A648

accent

#DF4848

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #722072

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →