#771770#771770

#771770 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.7% C 0.163 H 331.4°. Best body text is #FFFFFF at 9.81:1 contrast (WCAG AA passes).

Color values

HEX	#771770
RGB	rgb(119, 23, 112)
HSL	hsl(304, 68%, 28%)
HSV	hsv(304, 81%, 47%)
CMYK	cmyk(0%, 80.7%, 5.9%, 53.3%)
CIE-LAB	lab(28.66, 49.98, -28.23)
CIE-LCH	lch(28.66, 57.40, 330.54°)
OKLab	oklab(40.66% 0.1429 -0.0778)
OKLCH	oklch(40.66% 0.163 331.4)
XYZ	xyz(10.8388, 5.7055, 15.8565)
Luminance	0.0570 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771770 #17771E

analogous

#4E1777 #771770 #771740

triadic

#771770 #707717 #177077

tetradic

#771770 #774E17 #17771E #174077

square

#771770 #774E17 #17771E #174077

split-complementary

#771770 #407717 #17774E

monochromatic

#1A0518 #440D40 #771770 #AA21A0 #D731CB

Accessibility & contrast

On white

9.81

#771770 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.14

#771770 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771770

9.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771770	#FFFFFF	#000000	##FFFFFF
##771770	1.00	9.81	2.14	9.81
#FFFFFF	9.81	1.00	21.00	1.00
#000000	2.14	21.00	1.00	21.00
##FFFFFF	9.81	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0D3B72

Deuteranopia (green-blind)

#37486E

Tritanopia (blue-blind)

#7C2443

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #771770;
/* rgb */ color: rgb(119, 23, 112);
/* oklch */ color: oklch(40.7% 0.163 331.4);

Tailwind

colors: {
  custom: {
    50: '#a26199',
    500: '#771770',
    950: '#000000',
  },
}

SCSS

$custom: #771770;
$custom-light: #a26199;
$custom-dark: #000000;

JSON

{
  "hex": "#771770",
  "rgb": {
    "r": 119,
    "g": 23,
    "b": 112
  },
  "hsl": {
    "h": 304.375,
    "s": 67.606,
    "l": 27.843
  },
  "oklch": {
    "l": 0.40659,
    "c": 0.16271,
    "h": 331.4
  },
  "luminance": 0.05705
}

Semantic roles & 50–950 ramp

primary

#771770

secondary

#3EAC46

accent

#EA4A3D

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F050E

muted

#7F7A7E

Preview Lab

Preview with #771770

Body copy rendered with the generated semantic roles for this colour.

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