#771677#771677

#771677 is a dark, vivid purple. Relative luminance 0.058; OKLCH L 41.0% C 0.169 H 328.1°. Best body text is #FFFFFF at 9.70:1 contrast (WCAG AA passes).

Color values

HEX	#771677
RGB	rgb(119, 22, 119)
HSL	hsl(300, 69%, 28%)
HSV	hsv(300, 82%, 47%)
CMYK	cmyk(0%, 81.5%, 0%, 53.3%)
CIE-LAB	lab(28.98, 51.45, -32.19)
CIE-LCH	lch(28.98, 60.69, 327.97°)
OKLab	oklab(41.02% 0.1436 -0.0893)
OKLCH	oklch(41.02% 0.169 328.1)
XYZ	xyz(11.2243, 5.8285, 17.9830)
Luminance	0.0583 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771677 #167716

analogous

#461677 #771677 #771646

triadic

#771677 #777716 #167777

tetradic

#771677 #774616 #167716 #164677

square

#771677 #774616 #167716 #164677

split-complementary

#771677 #467716 #167746

monochromatic

#1A051A #430C43 #771677 #AB20AB #D92FD9

Accessibility & contrast

On white

9.70

#771677 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.17

#771677 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771677

9.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771677	#FFFFFF	#000000	##FFFFFF
##771677	1.00	9.70	2.17	9.70
#FFFFFF	9.70	1.00	21.00	1.00
#000000	2.17	21.00	1.00	21.00
##FFFFFF	9.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003C7A

Deuteranopia (green-blind)

#334975

Tritanopia (blue-blind)

#7B2747

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #771677;
/* rgb */ color: rgb(119, 22, 119);
/* oklch */ color: oklch(41.0% 0.169 328.1);

Tailwind

colors: {
  custom: {
    50: '#a2619f',
    500: '#771677',
    950: '#000000',
  },
}

SCSS

$custom: #771677;
$custom-light: #a2619f;
$custom-dark: #000000;

JSON

{
  "hex": "#771677",
  "rgb": {
    "r": 119,
    "g": 22,
    "b": 119
  },
  "hsl": {
    "h": 300,
    "s": 68.794,
    "l": 27.647
  },
  "oklch": {
    "l": 0.41022,
    "c": 0.16913,
    "h": 328.1
  },
  "luminance": 0.05828
}

Semantic roles & 50–950 ramp

primary

#771677

secondary

#3CAC3C

accent

#EC3C3C

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F050E

muted

#7F7A7E

Preview Lab

Preview with #771677

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →