#771490#771490

#771490 is a dark, vivid purple. Relative luminance 0.064; OKLCH L 42.6% C 0.191 H 318.0°. Best body text is #FFFFFF at 9.18:1 contrast (WCAG AA passes).

Color values

HEX	#771490
RGB	rgb(119, 20, 144)
HSL	hsl(288, 76%, 32%)
HSV	hsv(288, 86%, 56%)
CMYK	cmyk(17.4%, 86.1%, 0%, 43.5%)
CIE-LAB	lab(30.49, 56.52, -45.41)
CIE-LCH	lch(30.49, 72.50, 321.22°)
OKLab	oklab(42.63% 0.1419 -0.128)
OKLCH	oklch(42.63% 0.191 318)
XYZ	xyz(12.8912, 6.4365, 26.9435)
Luminance	0.0644 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771490 #2D9014

analogous

#391490 #771490 #90146B

triadic

#771490 #907714 #149077

tetradic

#771490 #903914 #2D9014 #146B90

square

#771490 #903914 #2D9014 #146B90

split-complementary

#771490 #6B9014 #149039

monochromatic

#1E0525 #4B0D5A #771490 #A31BC6 #C23BE4

Accessibility & contrast

On white

9.18

#771490 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.29

#771490 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771490

9.18:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771490	#FFFFFF	#000000	##FFFFFF
##771490	1.00	9.18	2.29	9.18
#FFFFFF	9.18	1.00	21.00	1.00
#000000	2.29	21.00	1.00	21.00
##FFFFFF	9.18	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004293

Deuteranopia (green-blind)

#1A4B8D

Tritanopia (blue-blind)

#763355

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #771490;
/* rgb */ color: rgb(119, 20, 144);
/* oklch */ color: oklch(42.6% 0.191 318.0);

Tailwind

colors: {
  custom: {
    50: '#a362b1',
    500: '#771490',
    950: '#000000',
  },
}

SCSS

$custom: #771490;
$custom-light: #a362b1;
$custom-dark: #000000;

JSON

{
  "hex": "#771490",
  "rgb": {
    "r": 119,
    "g": 20,
    "b": 144
  },
  "hsl": {
    "h": 287.903,
    "s": 75.61,
    "l": 32.157
  },
  "oklch": {
    "l": 0.42628,
    "c": 0.19112,
    "h": 318
  },
  "luminance": 0.06436
}

Semantic roles & 50–950 ramp

primary

#771490

secondary

#58C33D

accent

#F2365C

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#100611

muted

#7F7A80

Preview Lab

Preview with #771490

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →