#771390#771390

#771390 is a dark, vivid purple. Relative luminance 0.064; OKLCH L 42.6% C 0.192 H 318.0°. Best body text is #FFFFFF at 9.21:1 contrast (WCAG AA passes).

Color values

HEX	#771390
RGB	rgb(119, 19, 144)
HSL	hsl(288, 77%, 32%)
HSV	hsv(288, 87%, 56%)
CMYK	cmyk(17.4%, 86.8%, 0%, 43.5%)
CIE-LAB	lab(30.40, 56.76, -45.55)
CIE-LCH	lch(30.40, 72.77, 321.26°)
OKLab	oklab(42.57% 0.1426 -0.1284)
OKLCH	oklch(42.57% 0.192 318)
XYZ	xyz(12.8739, 6.4019, 26.9377)
Luminance	0.0640 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771390 #2C9013

analogous

#391390 #771390 #90136B

triadic

#771390 #907713 #139077

tetradic

#771390 #903913 #2C9013 #136B90

square

#771390 #903913 #2C9013 #136B90

split-complementary

#771390 #6B9013 #139039

monochromatic

#1E0524 #4A0C5A #771390 #A41AC6 #C239E5

Accessibility & contrast

On white

9.21

#771390 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.28

#771390 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771390

9.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771390	#FFFFFF	#000000	##FFFFFF
##771390	1.00	9.21	2.28	9.21
#FFFFFF	9.21	1.00	21.00	1.00
#000000	2.28	21.00	1.00	21.00
##FFFFFF	9.21	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004293

Deuteranopia (green-blind)

#194A8D

Tritanopia (blue-blind)

#763355

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #771390;
/* rgb */ color: rgb(119, 19, 144);
/* oklch */ color: oklch(42.6% 0.192 318.0);

Tailwind

colors: {
  custom: {
    50: '#a361b1',
    500: '#771390',
    950: '#000000',
  },
}

SCSS

$custom: #771390;
$custom-light: #a361b1;
$custom-dark: #000000;

JSON

{
  "hex": "#771390",
  "rgb": {
    "r": 119,
    "g": 19,
    "b": 144
  },
  "hsl": {
    "h": 288,
    "s": 76.687,
    "l": 31.961
  },
  "oklch": {
    "l": 0.42569,
    "c": 0.19185,
    "h": 318
  },
  "luminance": 0.06401
}

Semantic roles & 50–950 ramp

primary

#771390

secondary

#56C43B

accent

#F3355B

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#100611

muted

#7F7A80

Preview Lab

Preview with #771390

Body copy rendered with the generated semantic roles for this colour.

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