#7540BF#7540BF

#7540BF is a mid, vivid violet. Relative luminance 0.112; OKLCH L 50.4% C 0.189 H 298.5°. Best body text is #FFFFFF at 6.48:1 contrast (WCAG AA passes).

Color values

HEX	#7540BF
RGB	rgb(117, 64, 191)
HSL	hsl(265, 50%, 50%)
HSV	hsv(265, 66%, 75%)
CMYK	cmyk(38.7%, 66.5%, 0%, 25.1%)
CIE-LAB	lab(39.93, 49.05, -58.34)
CIE-LCH	lch(39.93, 76.22, 310.05°)
OKLab	oklab(50.36% 0.0903 -0.1663)
OKLCH	oklch(50.36% 0.189 298.5)
XYZ	xyz(18.5711, 11.2100, 50.4654)
Luminance	0.1121 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

#533CC6

ΔE00 5.87

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7540BF #8ABF40

analogous

#404BBF #7540BF #B440BF

triadic

#7540BF #BF7540 #40BF75

tetradic

#7540BF #BF404B #8ABF40 #40BFB4

square

#7540BF #BF404B #8ABF40 #40BFB4

split-complementary

#7540BF #BFB440 #4BBF40

monochromatic

#3D2163 #593191 #7540BF #966ECE #B79CDE

Accessibility & contrast

On white

6.48

#7540BF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.24

#7540BF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7540BF

6.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7540BF	#FFFFFF	#000000	##FFFFFF
##7540BF	1.00	6.48	3.24	6.48
#FFFFFF	6.48	1.00	21.00	1.00
#000000	3.24	21.00	1.00	21.00
##FFFFFF	6.48	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005EC3

Deuteranopia (green-blind)

#005DBC

Tritanopia (blue-blind)

#645D7A

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #7540bf;
/* rgb */ color: rgb(117, 64, 191);
/* oklch */ color: oklch(50.4% 0.189 298.5);

Tailwind

colors: {
  custom: {
    50: '#a278d3',
    500: '#7540bf',
    950: '#000000',
  },
}

SCSS

$custom: #7540bf;
$custom-light: #a278d3;
$custom-dark: #000000;

JSON

{
  "hex": "#7540bf",
  "rgb": {
    "r": 117,
    "g": 64,
    "b": 191
  },
  "hsl": {
    "h": 265.039,
    "s": 49.804,
    "l": 50
  },
  "oklch": {
    "l": 0.5036,
    "c": 0.18923,
    "h": 298.5
  },
  "luminance": 0.1121
}

Semantic roles & 50–950 ramp

primary

#7540BF

secondary

#B2CA91

accent

#D94E9F

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100914

muted

#7F7B83

Preview Lab

Preview with #7540BF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →