#744D23#744D23
#744D23 is a mid, moderate orange. Relative luminance 0.091; OKLCH L 45.5% C 0.078 H 65.5°. Best body text is #FFFFFF at 7.42:1 contrast (WCAG AA passes).
Color values
| HEX | #744D23 |
|---|---|
| RGB | rgb(116, 77, 35) |
| HSL | hsl(31, 54%, 30%) |
| HSV | hsv(31, 70%, 45%) |
| CMYK | cmyk(0%, 33.6%, 69.8%, 54.5%) |
| CIE-LAB | lab(36.26, 12.05, 30.93) |
| CIE-LCH | lch(36.26, 33.19, 68.72°) |
| OKLab | oklab(45.49% 0.0322 0.0708) |
| OKLCH | oklch(45.49% 0.078 65.5) |
| XYZ | xyz(10.1604, 9.1430, 2.8194) |
| Luminance | 0.0914 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Milk Chocolate
#7F4E1E
ΔE00 3.15
Medium Brown
#7F5112
ΔE00 4.63
Chocolate
#7B3F00
ΔE00 6.72
Mud Brown
#60460F
ΔE00 7.02
Brown (survey)
#653700
ΔE00 7.32
Cocoa
#875F42
ΔE00 7.95
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#744D23 #234A74
analogous
#742523 #744D23 #737423
triadic
#744D23 #23744D #4D2374
tetradic
#744D23 #237425 #234A74 #742373
square
#744D23 #237425 #234A74 #742373
split-complementary
#744D23 #237374 #252374
monochromatic
#181007 #452E15 #744D23 #A36C31 #C88B49
Accessibility & contrast
On white
7.42
#744D23 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.83
#744D23 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #744D23
7.42:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##744D23 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##744D23 | 1.00 | 7.42 | 2.83 | 7.42 |
| #FFFFFF | 7.42 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.83 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.42 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5A501F
Deuteranopia (green-blind)
#635924
Tritanopia (blue-blind)
#7F4444
Achromatopsia (no color)
#555555
Design tokens & code
CSS
--color: #744d23; /* rgb */ color: rgb(116, 77, 35); /* oklch */ color: oklch(45.5% 0.078 65.5);
Tailwind
colors: {
custom: {
50: '#a07e60',
500: '#744d23',
950: '#000000',
},
}SCSS
$custom: #744d23; $custom-light: #a07e60; $custom-dark: #000000;
JSON
{
"hex": "#744d23",
"rgb": {
"r": 116,
"g": 77,
"b": 35
},
"hsl": {
"h": 31.111,
"s": 53.642,
"l": 29.608
},
"oklch": {
"l": 0.45494,
"c": 0.07774,
"h": 65.5
},
"luminance": 0.09142
}Semantic roles & 50–950 ramp
primary
#744D23
secondary
#4C78A7
accent
#91DD4B
background
#FAF7F5
surface
#F4EEE9
border
#CEC9C5
text
#0F0A05
muted
#7F7C79