#742373#742373

#742373 is a dark, vivid purple. Relative luminance 0.062; OKLCH L 41.4% C 0.150 H 328.4°. Best body text is #FFFFFF at 9.41:1 contrast (WCAG AA passes).

Color values

HEX	#742373
RGB	rgb(116, 35, 115)
HSL	hsl(301, 54%, 30%)
HSV	hsv(301, 70%, 45%)
CMYK	cmyk(0%, 69.8%, 0.9%, 54.5%)
CIE-LAB	lab(29.80, 45.51, -28.37)
CIE-LCH	lch(29.80, 53.63, 328.06°)
OKLab	oklab(41.43% 0.1273 -0.0784)
OKLCH	oklch(41.43% 0.15 328.4)
XYZ	xyz(10.8979, 6.1536, 16.8301)
Luminance	0.0615 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#742373 #237424

analogous

#4D2374 #742373 #74234B

triadic

#742373 #737423 #237374

tetradic

#742373 #744D23 #237424 #234B74

square

#742373 #744D23 #237424 #234B74

split-complementary

#742373 #4B7423 #23744D

monochromatic

#180717 #451544 #742373 #A331A2 #C849C7

Accessibility & contrast

On white

9.41

#742373 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.23

#742373 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #742373

9.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##742373	#FFFFFF	#000000	##FFFFFF
##742373	1.00	9.41	2.23	9.41
#FFFFFF	9.41	1.00	21.00	1.00
#000000	2.23	21.00	1.00	21.00
##FFFFFF	9.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#183F75

Deuteranopia (green-blind)

#384A71

Tritanopia (blue-blind)

#782E48

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #742373;
/* rgb */ color: rgb(116, 35, 115);
/* oklch */ color: oklch(41.4% 0.150 328.4);

Tailwind

colors: {
  custom: {
    50: '#9f669b',
    500: '#742373',
    950: '#000000',
  },
}

SCSS

$custom: #742373;
$custom-light: #9f669b;
$custom-dark: #000000;

JSON

{
  "hex": "#742373",
  "rgb": {
    "r": 116,
    "g": 35,
    "b": 115
  },
  "hsl": {
    "h": 300.741,
    "s": 53.642,
    "l": 29.608
  },
  "oklch": {
    "l": 0.41431,
    "c": 0.14954,
    "h": 328.4
  },
  "luminance": 0.06153
}

Semantic roles & 50–950 ramp

primary

#742373

secondary

#4CA74D

accent

#DD4D4B

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #742373

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →