#7443BD#7443BD

#7443BD is a mid, vivid violet. Relative luminance 0.114; OKLCH L 50.5% C 0.183 H 298.0°. Best body text is #FFFFFF at 6.40:1 contrast (WCAG AA passes).

Color values

HEX	#7443BD
RGB	rgb(116, 67, 189)
HSL	hsl(264, 48%, 50%)
HSV	hsv(264, 65%, 74%)
CMYK	cmyk(38.6%, 64.6%, 0%, 25.9%)
CIE-LAB	lab(40.25, 46.76, -56.67)
CIE-LCH	lch(40.25, 73.46, 309.53°)
OKLab	oklab(50.52% 0.0858 -0.1614)
OKLCH	oklch(50.52% 0.183 298)
XYZ	xyz(18.3926, 11.4012, 49.3659)
Luminance	0.1140 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7443BD #8CBD43

analogous

#434FBD #7443BD #B143BD

triadic

#7443BD #BD7443 #43BD74

tetradic

#7443BD #BD434F #8CBD43 #43BDB1

square

#7443BD #BD434F #8CBD43 #43BDB1

split-complementary

#7443BD #BDB143 #4FBD43

monochromatic

#3C2363 #583390 #7443BD #9570CD #B79EDD

Accessibility & contrast

On white

6.40

#7443BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.28

#7443BD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7443BD

6.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7443BD	#FFFFFF	#000000	##FFFFFF
##7443BD	1.00	6.40	3.28	6.40
#FFFFFF	6.40	1.00	21.00	1.00
#000000	3.28	21.00	1.00	21.00
##FFFFFF	6.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005FC1

Deuteranopia (green-blind)

#005EBA

Tritanopia (blue-blind)

#635F7A

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #7443bd;
/* rgb */ color: rgb(116, 67, 189);
/* oklch */ color: oklch(50.5% 0.183 298.0);

Tailwind

colors: {
  custom: {
    50: '#a17ad2',
    500: '#7443bd',
    950: '#000000',
  },
}

SCSS

$custom: #7443bd;
$custom-light: #a17ad2;
$custom-dark: #000000;

JSON

{
  "hex": "#7443bd",
  "rgb": {
    "r": 116,
    "g": 67,
    "b": 189
  },
  "hsl": {
    "h": 264.098,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.50516,
    "c": 0.18281,
    "h": 298
  },
  "luminance": 0.11401
}

Semantic roles & 50–950 ramp

primary

#7443BD

secondary

#B3C993

accent

#D850A1

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#0F0914

muted

#7F7B83

Preview Lab

Preview with #7443BD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →